tbone Posted January 2, 2019 Share Posted January 2, 2019 1 hour ago, akirby said: The best way to do this (and Ford hinted at this in the past) is to allow the dealer to do things like wheels and interior trim pieces. This keeps the factory build process streamlined while giving the customers many more choices (including mix and match). Could probably even do it for seat covers and carpet. This strategy makes the most sense from a manufacturing standpoint. Quote Link to comment Share on other sites More sharing options...
Mad Hatter Posted January 3, 2019 Share Posted January 3, 2019 On 1/1/2019 at 3:03 PM, The Handler said: You could slap the Michael Kors name and logo on a broom, and it would sell like hotcakes. It would work as long as agreements are made with relevant fashion houses. Givenchy is still very relevant, unlike Pucci and Bill Blass. Any name or brand that has an outlet mall presence shouldn't taint what Lincoln is trying to achieve. Leave that to the likes of Chrysler's John Varvatos-edition 300. Quote Link to comment Share on other sites More sharing options...
J-150 Posted January 5, 2019 Share Posted January 5, 2019 I'd suggest Tom Ford. Then we'd have the Ford Lincoln by Ford. 1 2 Quote Link to comment Share on other sites More sharing options...
1984Poke Posted January 6, 2019 Share Posted January 6, 2019 I still like the idea of a Cartier Continental (or, better yet, a sharp two-door coupe). I thought the mid-1970s Continental Mark IV cars in the Cartier designer series were really sharp. Quote Link to comment Share on other sites More sharing options...
T-dubz Posted January 16, 2019 Share Posted January 16, 2019 What are Lincoln’s sales demographics? Most of the company names listed seem like they cater to women. If that’s what your target market is then go for it. Quote Link to comment Share on other sites More sharing options...
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