I think we'll see two more MYs out of MKZ before it's gone, but the MKZ looses quite a bit of money for Lincoln so I think this is just a matter of stopping the hemorrhaging. I know part of the huge sales declines at Lincoln this year was to fix the hemorrhaging that Fields apparently tolerated in his effort to rebuild Lincoln while ignoring profitability. They are scaling down production and incentives and focusing on lower profitable volume. I'm not sure what Lincoln's next step is but they will need a new funding schedule by 2020 so they have to have a plan by then. We have heard absolutely nothing from Lincoln since Joy took over which is a little concerning since Ford has been talking so much.
Lincoln just needs allot more money to move to the next step at a time when Ford doesn't have it and Lincoln isn't really thriving. As Ford faces stronger headwinds, I really don't know which direction we are going here on Lincoln. It's time we heard from them just to get us excited. Aviator and Corsair should do wonders however.
Edited by Assimilator, 31 July 2018 - 08:29 PM.