silvrsvt Posted May 2, 2011 Share Posted May 2, 2011 Many of you have shown interest in the MK naming convention, so here is a littlemore information about how and why it was developed.The "MK" was born out of an abbreviation of Lincoln's long product heritage with the Mark Series. The names were reinvented after the roman numerals started to get too high (Mark VII, etc).In order to retain Lincoln's "mark" of excellence, the MK was kept as a tribute to our luxury heritage. http://www.facebook.com/media/set/fbx/?set=a.10150170850062982.312282.45839622981 Quote Link to comment Share on other sites More sharing options...
NickF1011 Posted May 2, 2011 Share Posted May 2, 2011 MKFail. 1 Quote Link to comment Share on other sites More sharing options...
saintlaz1 Posted May 2, 2011 Share Posted May 2, 2011 http://www.facebook.com/media/set/fbx/?set=a.10150170850062982.312282.45839622981 I think everyone knew that already, however I still think they could have gone with Mark Z, X, S, T etc.... instead of the MK. Quote Link to comment Share on other sites More sharing options...
630land Posted May 2, 2011 Share Posted May 2, 2011 MK is better then dippy, fluffy name like Versailles. 1 Quote Link to comment Share on other sites More sharing options...
PREMiERdrum Posted May 2, 2011 Share Posted May 2, 2011 I like a fellow BONer's opinion of transitioning to a scheme that drops the "MK" entirely... "Lincoln Z", Lincoln S", etc. Quote Link to comment Share on other sites More sharing options...
Mark B. Morrow Posted May 3, 2011 Share Posted May 3, 2011 MK is better then dippy, fluffy name like Versailles. There is a town outside of Pittsburgh called North Versailles The local pronunciation is Ver Sales. I always thought it was funny that no one here said the name correctly. Quote Link to comment Share on other sites More sharing options...
fordmantpw Posted May 3, 2011 Share Posted May 3, 2011 There is a town outside of Pittsburgh called North Versailles The local pronunciation is Ver Sales. I always thought it was funny that no one here said the name correctly. Same thing here in central Missouri without the 'North'...us hicks don't know the fancy French pronunciation though! Quote Link to comment Share on other sites More sharing options...
Sixt9coug Posted May 3, 2011 Share Posted May 3, 2011 There is a town outside of Pittsburgh called North Versailles The local pronunciation is Ver Sales. I always thought it was funny that no one here said the name correctly. Kind of like here in CA. Manteca - often pronounced incorrectly as Man-Tee-ka. Proper Spanish is similar to Mahn-teh-ca. Umm, it means "lard" in Spanish. Vallejo, CA. Proper - Vah-ley-ho. Improper - Valet-Jo Los Angeles - Proper - Los Ahn-hell-les. Improper - Los An-Gel-es. Quote Link to comment Share on other sites More sharing options...
RichardJensen Posted May 3, 2011 Share Posted May 3, 2011 (edited) South Dakota has Pierre (peer) and Sinai (Sigh-knee-eye) --- However, it's a mistake to assert that any of these names are pronounced 'wrong' (whether it's the above or New Maaaadrid, Pay-ru, or Kay-ro, or House-ton Street in New York City or Hew-ston Texas, or Texas instead of 'tay-has'). Fundamentally, the residents are free to call their city/state/locale whatever they please--taking whatever liberties they choose with the pronunciation. Would one insist that a man named David pronounce his name Dah-veed, since that's the proper Hebrew pronunciation? Should I pronounce my name with the Continental long i and the soft 'sh' seen in French, or the velar 'k' seen in German? Or can I pronounce it the way I've always pronounced it---e.g. the 'incorrect' way? Edited May 3, 2011 by RichardJensen Quote Link to comment Share on other sites More sharing options...
mettech Posted May 3, 2011 Share Posted May 3, 2011 MKFail. Agree. I am slightly surprised that McDonalds hasn't sued Ford over "Mc" surname yet. I supposes that McDonalds doesn't even take the Lincoln's car names seriously. Quote Link to comment Share on other sites More sharing options...
NickF1011 Posted May 3, 2011 Share Posted May 3, 2011 I am slightly surprised that McDonalds hasn't sued Ford over "Mc" surname yet. It's bad, but that's a stretch. Quote Link to comment Share on other sites More sharing options...
papilgee4evaeva Posted May 3, 2011 Share Posted May 3, 2011 Vallejo, CA. Proper - Vah-ley-ho. Improper - Valet-Jo Closer to "Vah-YAY-ho." Spanish orthographic "LL" is close to English "y." Quote Link to comment Share on other sites More sharing options...
timmm55 Posted May 3, 2011 Share Posted May 3, 2011 Closer to "Vah-YAY-ho." Spanish orthographic "LL" is close to English "y." La Jolla Ca is "La Hoy-Ya " Quote Link to comment Share on other sites More sharing options...
papilgee4evaeva Posted May 3, 2011 Share Posted May 3, 2011 La Jolla Ca is "La Hoy-Ya " /la xó.ʝa/ :P Quote Link to comment Share on other sites More sharing options...
ANTAUS Posted May 4, 2011 Share Posted May 4, 2011 There's one city next to me, "Altamonte Springs", many will say "Alta-mont"..., so when I pronounce it correctly they look at me funny. Some years ago I went to see some homes in an exclusive community called "Alaqua"...A-la-qua", but they pronounce it without any accents or emphansize on any vows. So the sales person tried to correct me and I'm like "Hm Have you noticed how all the exclusive communities in this county are named after Indians? I mean, we came in, actually did something with the land, killed most of them, now we honor them with naming our prestigious communities after them? Wekiva, Timacuan, Tuskawilla, Alaqua, honestly?". Then there's one neighborhood I have some rentals on which I get a crack out of. It's Called Domerich Estates and all the names are named after indian tribes. Right across the street is English Estate, where all the street names are of English towns. Wonder if the developer thought that thru... Quote Link to comment Share on other sites More sharing options...
rshanks66 Posted June 20, 2011 Share Posted June 20, 2011 My company upshiftcreative.com does naming and branding. The MK-whatever is too confusing and not memorable enough to most consumers. It is also not marketed as "Mark-whatever" in any ads. I agree that Lincoln should not return to names (Town Car, Versailles, etc.). They should instead develop meaningful alphanumerics-- BMW and AUDI do this best. Quote Link to comment Share on other sites More sharing options...
TomServo92 Posted June 20, 2011 Share Posted June 20, 2011 This is kind of weird for me. My real first name is Mark and last initial is K so my initials are MK. I feel some strange cosmic connection.... Quote Link to comment Share on other sites More sharing options...
Hugh Posted June 20, 2011 Share Posted June 20, 2011 Were I'm from and work. Mark in this case is noted as a 'Mk.'. That would probably confuse the crap out of people. I missed the Roman Numerals but it probably wouldn't work anymore. As for pronunciations, I still use the 'Zee' for the MKZ opposed to the 'Zed' here in 'Kanata'. Quote Link to comment Share on other sites More sharing options...
StangBang Posted June 20, 2011 Share Posted June 20, 2011 This reminds me of many years ago when the Isuzu Rodeo was a popular seller. Down to earth unpretentious people would pronounce the name Ro-dee-oh while pretentious status concious people would say Ro-day-oh... Quote Link to comment Share on other sites More sharing options...
UltimateX Posted June 20, 2011 Share Posted June 20, 2011 I like cars with names, bring back the Zephyr, Navigator and revive some other nice heritage names. Quote Link to comment Share on other sites More sharing options...
blksn8k2 Posted June 20, 2011 Share Posted June 20, 2011 Reminds me of a little town in western PA near my hometown. It has two names. La Jose and Newburg. The locals pronounce the first as Lay Joss. I grew up calling it that too. I never knew there was a different pronunciation until my first year of Spanish in high school. Quote Link to comment Share on other sites More sharing options...
ANTAUS Posted June 20, 2011 Share Posted June 20, 2011 Its like that "hair designer", Jose Eber... it's really "Ho-Say", but he pronounces it "Joe-say", like really? Although I dont see how La Jose makes any sense..Jose is male, and La is female, I would check out it's history a bit to see how they arrived at that name. I get a kick when a developer names a subdivision with some italian or spanish name on it which doesnt mean anything at all. Costa Verde (Green Coast), next to a prarie). Lago Grande (big lake)-there's none in the whole area. etc. Quote Link to comment Share on other sites More sharing options...
mercurymichael Posted June 20, 2011 Share Posted June 20, 2011 MK is better then dippy, fluffy name like Versailles. Versailles was a dippy car and not worthy of the name Versailles or Lincoln! Quote Link to comment Share on other sites More sharing options...
630land Posted June 20, 2011 Share Posted June 20, 2011 Well, my folks get MKZ and MKS mixed up. They have friends with an MKZ and liked a Town Car they rented. When I was explaining that the MKS is now the top of the line, they couldnt see why have names so similar. I still say Versailles is dippy, but I'm over MK now. Quote Link to comment Share on other sites More sharing options...
30 OTT 6 Posted June 20, 2011 Share Posted June 20, 2011 I turned around in a driveway today and there at the end was a Mark VII. Almost twenty years on and I still think that was one sharp looking coup, especially with the LSC trim. Quote Link to comment Share on other sites More sharing options...
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