I just got a new Ranger and I love it. Of course I wear blue glasses and bleed blue blood and simply refuse to buy anything without a blue oval so I might be biased. ?I blame it on my father. ? Funny thing is my brother and sister-in-law got a new Edge last winter and I just got my new Ranger and it’s driving him crazy. He’s 82 and wants to trade his 2007 Fusion on a new Fusion now. So I suppose I’ll have to take him car shopping soon.
Anyhow with that said, I’d say if you were a completely unbiased midsized truck shopper the Colorado/Canyon are hard to beat in this segment right now. You can criticize GM for a lot of things, but they put 100% effort into those trucks. I can’t say the same about the 2019 Silverado. They dropped the ball on that one. The Tacoma benefits from a lot of loyalty and they never left the market, but honestly the Colorado/Canyon are better then the Tacoma.
With all that said, I love my new Ranger and I find fit and finish to be top notch for what it is. I love the style. It’s very cute in a “boyish” way. The powertrain is excellent and I think it rides very nicely other then being a tad bouncy in certain road conditions. I blame the FX4 shocks for a little of that. It also has a little more nosedive then I prefer on hard braking, but other than that it rides very nice. It’s quiet on the highway and handles very well.
Ford might not be able to do much to compete with the Tacoma. A lot of that has to do with them foolishly exiting this segment for almost a decade, but with aggressive marketing, some incentives, and continual product improvement they can definitely sell a lot of Rangers. Who knows GM might “2019 Silverado” the next Colorado and Ford can take them out for second place.