I have to say that if money were a large issue, I'd take the Ford Fusion. Up here in Canada, we get that $1250 e-bonus offer and I believe there was a $2400 deliver allowance too. Even with the sport appearance package added in, it's about $29000 CDN.
The Malibu is about $34 000 CDN, but at this point, I'm more inclined to go with the 'Bu.
On paper, both have very similar options. With any vehicle, I value safety features, and the Stabilitrak option, 6 airbags, plus traction control seal the deal. I know the Fusion's got similar features, but with no Advancetrac, that's simply a no-no.