Blue Oval Forums: You Gotta Wonder if Ford Execs Have Seen This - Blue Oval Forums

Jump to content

Custom Search

Close Open
Close Open

  • (2 Pages)
  • +
  • 1
  • 2
  • You cannot start a new topic
  • You cannot reply to this topic

You Gotta Wonder if Ford Execs Have Seen This About the Taurus

#1 Guest_Sixcav_*

  • Group: Guests

Posted 28 October 2006 - 08:48 PM

Don't get mad it me guy's, I'm just the messenger. Of course the message in this particular video is almost word for word the sort of things I've been saying here for awhile. Some others too. Finally I also agree with the dealer they interviewed near the end. Plenty of blame to go around when it came to the death of the Taurus.

http://www.youtube.c...h?v=CwuCm8hNXgI
0

#2 User is offline   Pioneer 

  • No brakes? No problem!
  • PipPipPipPip
  • Group: Blue Oval Members
  • Posts: 13,932
  • Joined: 18-May 04
  • Gender:Male
  • Location:Local 600

Posted 28 October 2006 - 09:04 PM

I agree with what that dealer said. Take almost any domestic car for sale today, slap an import badge on it, and it would sell. Just look at the Vibe/Matrix.
0

#3 User is offline   Hellcat_F6F 

  • Wall of Sansui
  • PipPip
  • Group: Blue Oval Members
  • Posts: 627
  • Joined: 15-March 06
  • Gender:Male
  • Location:Michigan

Posted 28 October 2006 - 09:26 PM

Ford deserves every bit of heat it's taking for letting the Taurus die. It has to rank with the most idiotic, assanine things any car company has ever done..shooting themselves in the foot. Imagine how this must look to car buyers...all they see about Ford are about "way forward" announcements that are just cut, cut and more cut..close this plant, close that plant, cancel this program, cancel that one...allude to supposed future products that nobody knows about (because they don't exist), and the death of the Taurus. Not exactly confidence inspring.
0

#4 User is offline   Footballfan 

  • Member
  • PipPip
  • Group: Blue Oval Members
  • Posts: 1,180
  • Joined: 11-July 04

Posted 29 October 2006 - 02:12 AM

View PostHellcat_F6F, on Oct 29 2006, 02:26 AM, said:

Ford deserves every bit of heat it's taking for letting the Taurus die. It has to rank with the most idiotic, assanine things any car company has ever done..shooting themselves in the foot. Imagine how this must look to car buyers...all they see about Ford are about "way forward" announcements that are just cut, cut and more cut..close this plant, close that plant, cancel this program, cancel that one...allude to supposed future products that nobody knows about (because they don't exist), and the death of the Taurus. Not exactly confidence inspring.


Well said. There is an old saying "talk is cheap." Having a male model as your President, and cute slogans like "the Way Forward" and "Bold Moves" is a joke. You bring out the product first, then have your PR campaigns. Nearly a year after the first of two restructurings, this company is in no better shape.
0

#5 User is offline   WC-MAN 

  • Inventor of the hand-held iguana maker.
  • Pip
  • Group: Blue Oval Members
  • Posts: 250
  • Joined: 18-October 06
  • Gender:Male
  • Location:The keyboard of an iBook G4.

Posted 29 October 2006 - 08:33 AM

Has anything changed? Ford crrently has a class beating large sedan withone critical weakness, its underpowered. Yet this has been said since the first model appeared and the issue has not been addressed. The whole thing is rediculous. The American sedan buyer is NOT Hertz rent-a-car. They actually WANT something for their money.

The most telling thing on the interview is the word "cost cutting". Example: The Japanese and Koreans have finally forced Ford to put head curtain airbags in their cars. The MINUTE that customers started to demand that type of thing, Ford should have been first to market with and then touted their cars as having something EXTRA that nobody else offered.

The extent of Ford's ineptitude is easy to illustrate. Lets go back to 1974. Now imagine that Ford poured all of its development dollars into the Mavrick, Pinto, and Elite (Subcompacts and Personal Luxury Coupes were the SUV's of the 1970's) while not updating the LTD or Torino for a decade, cancelling the Mustang, and telling customers who come to their lot looking for big cars to just buy Mavrick instead, after all, its the new "Big Car".

I know 40 year Ford customers who are currently driving toyota's because Ford's cars got so bad.
0

#6 Guest_Sixcav_*

  • Group: Guests

Posted 29 October 2006 - 05:41 PM

Quote

Has anything changed? Ford crrently has a class beating large sedan withone critical weakness, its underpowered.
Personally I don't think the fact that the 3.0 V6 is underpowered as compared to the rest of the segment is that big an issue to people who buy these kinds of cars. Most people don't buy a family sedan with the notion of drag racing their neighbor Bob to the corner market you know. What I think is the big problem with the 500 is the way it looks. It's down right boring. I'm not alone in that point of view either.

Quote

The only thing that's not revolutionary is the styling. Ford has been burned pretty badly by the radically-styled cars, and it shows. The Five Hundred is too conservative for me. I mean, did they have to use so much chrome?"


http://cars.about.co...r/05_500awd.htm

Quote

As soon as you see the Five Hundred, you can tell that it's an old man's car, perfectly practical yet fundamentally uninspiring. It's a huge automobile, like one of those wacky, oversized cars of the 1940s that our own Bruce McCall draws so frequently, a vision of an impossibly bland America. Unfortunately, the Five Hundred doesn't have the spark of visual imagination that you see in McCall's illustrations, and it looks as if someone left a Volkswagen Passat in the summer sun until every bit of life had been bleached out of it. The interior is cheerless, like a bad day in Dearborn, even if the materials and quality are a step above those of its domestic competition.
http://www.automobilemag.com/reviews/0410_...d/interior.html

Quote

The Five Hundred and the Avalon have inoffensive (read: boring) appearances that may make them popular with less-adventurous buyers. We find their conservative approaches largely uninspiring, however. The Avalon had a bit of coolness to its jagged rear-end lines and graphite-colored wheels, but our interest peaked there. Ford has begun offering meaner grille inserts for the Five Hundred to help add some flavor to the over-rounded shape, but it still falls short of distinction in our eyes.


http://www.automobil...avalon_comparo/

This is what is really driving customers away from the 500 folks. It's ugly. It needs a redesign. From a technological point of view the car is s smash hit. They could re-tune the 3.0 V6 if they wanted to and bump the hp up to 230 hp easily and it would be well within range of the segment. The 3.5 will be a fine sub for it. But trust me, the motor is not what is driving buyers away from this car. It's the narcoleptic design that is. It needs a sheet metal redesign in the worst way, some attention to detail in the interior and that's all. Then it would be a stellar car.
0

#7 User is offline   taxman100 

  • Member
  • PipPip
  • Group: Blue Oval Members
  • Posts: 797
  • Joined: 04-August 00
  • Interests:golf, cars

Posted 29 October 2006 - 07:54 PM

What's driving people away from the Five Hundred is the poor engine, the goofy CVT transmission, and the fact that, while it is very boring looking, it doesn't look like an American sedan. Also, a lot of people know it is just a reworked Volvo - what pride is there in owning something like that?

I love my Grand Marquis, but have absolutely no interest in a Five Hundred. If the Panther goes away, a Five Hundred will not be replacing it in my garage, no matter what new engine it may have under the hood.

I'm just speaking for myself - but I'm not exactly mainstream middle class - they now buy Honda, Toyota, and Nissan, which I won't do.
0

#8 User is offline   ebritt 

  • The Tundra will go down in flames.
  • PipPip
  • Group: Blue Oval Members
  • Posts: 2,472
  • Joined: 13-November 05
  • Gender:Male
  • Location:Kentucky, Home of the Corvette.

Posted 29 October 2006 - 07:55 PM

View PostSixcav, on Oct 29 2006, 04:41 PM, said:

Personally I don't think the fact that the 3.0 V6 is underpowered as compared to the rest of the segment is that big an issue to people who buy these kinds of cars. Most people don't buy a family sedan with the notion of drag racing their neighbor Bob to the corner market you know. What I think is the big problem with the 500 is the way it looks. It's down right boring. I'm not alone in that point of view either.



http://cars.about.co...r/05_500awd.htm



http://www.automobilemag.com/reviews/0410_...d/interior.html



http://www.automobil...avalon_comparo/

This is what is really driving customers away from the 500 folks. It's ugly. It needs a redesign. From a technological point of view the car is s smash hit. They could re-tune the 3.0 V6 if they wanted to and bump the hp up to 230 hp easily and it would be well within range of the segment. The 3.5 will be a fine sub for it. But trust me, the motor is not what is driving buyers away from this car. It's the narcoleptic design that is. It needs a sheet metal redesign in the worst way, some attention to detail in the interior and that's all. Then it would be a stellar car.
hat's pretty much what I have said for the last 6 months The 500 is BORING!!! But if you put a Honda emblem on the front it would be "the most wonderful car ever made"! And retards would buy it just because of the logo.
0

#9 User is offline   ZanatWork 

  • Blue Oval Member
  • PipPip
  • Group: Blue Oval Members
  • Posts: 2,014
  • Joined: 10-March 05
  • Gender:Male

Posted 29 October 2006 - 08:10 PM

One more time, for those determined to miss it:


The Taurus was essentially put to death a decade back, when its styling suddenly was horrid and the car had LESS space in some dimensions than the car it replaced.

The funeral and wake were over by the time Clinton got re-elected. The was synonymous with 'mediocrity" by 2000, and practiclaly everyone responsible is gone from Ford.

Hence, hating out on Ford today for mistakes then is to KNOWINGLY have really bad aim.

I'm hoping-dearly-that the D3 cars get what they need to get the reviews I feel they deserve. I've never seen a car get so much abuse for being "boring"...if it's so boring, why all the impassioned hatred for it? Car mags call practically EVERY mainstram sedan boring...excepting sport models and, miraculously, the Fusion.

For those complaining about the Five Hundred's powerplant, explain what else should have been put it. By the way, no V8s in the corporate collection would fit, except for the too-costly YamaVolvo motor. The 3.5 wasn't ready. On the other hand, the Taurus had been a retail flop for many years already, the Fusion was a ways off...something had to get out there, and it had to use existing components.

Foresight would have saved the situation. Neither Trotman or Nasser wanted to look at anything but high-profit luxury cars and trucks/suvs, so no new mainstream cars or car powertrains got any priority. This is pretty well-known.

The new motors and upcoming models should go a long way toward undoing the mistakes from Alex and Jac...but dumb peole everywhere will hack on the guys actually fixing things. So much for the information age.
0

#10 Guest_Sixcav_*

  • Group: Guests

Posted 29 October 2006 - 09:14 PM

There's no doubt that '96 redesign that made the Taurus so unappealing was a bad mistake. Yes they should have gone to work immediately working on a new body style that didn't look anything like it. They didn't. They didn't do anything with it because by that time the SUV thing was in full swing and Ford was convinced that the Explorer was the new American sedan. So much for that.

Now as for the 500 man, I'm sorry that body style is boring. It's not the only boring sedan on the market to be sure. But we aren't talking about them right now. We are talking about the 500 and what we believe will work to get it selling. The most popular sedans on the market have a sport like appearance. That's no secret, performance sedans have been the preferred sedan style for a long time now even if they only appear to be performance sedans. I don't even think it's because most buyers of them really wanted a performance sedan more than they just didn't want a boring old family truckster you know. You take some guy in his late 20's / early 30's with a wife and 2 kids who needs a sedan because of family obligations right? Well the guy isn't dead, he still wants some excitement in his life right? He doesn't want that car that just screams "ordinary average guy". But a sporty sedan? Yeah, that meets his family needs and his desire to just be a guy and have a cool ass car too. That's just normal. By the way, women aren't that different with regard to this. Girls don't want a car that just screams "middle aged soccer mom!!". They want a nice car that says, "Yeah, I'm a mom, but I'm still a kick ass chick too." Now you take a look at the 500 and everything about that body style just makes you want to chug a can of Ensure man. Look if Ford had another sedan or two that were selling really well and generating some revenue then by all means they could make a car that appeals to the 65 and older crowd. But right now they don't and they need cars that have the best chance of selling to the most people and that means they need to drop the geriatric design and get hip.
0

#11 User is offline   156n3rd 

  • Knickerbocker
  • PipPip
  • Group: Blue Oval Members
  • Posts: 1,323
  • Joined: 17-October 99
  • Gender:Male
  • Location:120 miles due west of Manhattan
  • Interests:Old flicks. 60's & 70's rock good long-running cars.
    Beatles, John Lennon, Eric Clapton, Frank Zappa. Good books, preferably biographies, histories or transportation related.

Posted 29 October 2006 - 09:21 PM

My '92 L wagon is rated at 140 hp. The Vulcan still purrs at over 148g's. It was never underpowered when the car was/is used as it is intended. When driving the Taurus I always felt that the car was well built. It was designed right and Ford made their money with it until they realized that they didn't know how to follow up with a winner.
0

#12 User is offline   johnnyb82 

  • New BON Member
  • Pip
  • Group: Blue Oval Members
  • Posts: 201
  • Joined: 02-May 06

Posted 29 October 2006 - 09:46 PM

I still don't understand why people hate the 1996 redesign so much. Yeah it was tough to get used to, But I think it can look very sleek in the right color.
0

#13 User is offline   marc-o 

  • Member
  • PipPip
  • Group: Blue Oval Members
  • Posts: 576
  • Joined: 03-October 04
  • Interests:Cars of course

Posted 29 October 2006 - 09:59 PM

View Postebritt, on Oct 30 2006, 12:55 AM, said:

hat's pretty much what I have said for the last 6 months The 500 is BORING!!! But if you put a Honda emblem on the front it would be "the most wonderful car ever made"! And retards would buy it just because of the logo.


While I agree the main problem with the 500 is that its boring, I don't think its sales would double if there was a Honda badge on it - the current Accord is probably the ugliest generation ever, even after a partial redesign, and it's sales are down significantly over the last model.

Most people don't want to be seen in an ugly car and most people don't want to buy what they hear is a "boring" car. Imports aren't immune to ugliness, although since domestics have more of a perception gap, styling is even more important.
0

#14 User is offline   WC-MAN 

  • Inventor of the hand-held iguana maker.
  • Pip
  • Group: Blue Oval Members
  • Posts: 250
  • Joined: 18-October 06
  • Gender:Male
  • Location:The keyboard of an iBook G4.

Posted 29 October 2006 - 10:14 PM

Quote

Personally I don't think the fact that the 3.0 V6 is underpowered as compared to the rest of the segment is that big an issue to people who buy these kinds of cars. Most people don't buy a family sedan with the notion of drag racing their neighbor Bob to the corner market you know. What I think is the big problem with the 500 is the way it looks. It's down right boring. I'm not alone in that point of view either.


I'm one of the people who buy this car. Wife, 2 kids, 34, and my next car has to be big enough for a growing family. You'd be SURPRISED how important power is. Dodge sells Chargers based on that fact alone. It certainly isn't the high dollar interior or usable design. Sure, when it appeared you could ecuse it, but by now it should have more power available.

I disagree with the "sporty" character of "popular" sedans. That'd be the Honda Accord, Toyota Camry, and maybe the Chevy Impala, none of which are very sporty. I understand why Ford would err on the side of catuion, look at the Camry. After years of being a boring car that would make me yawn if I owned one, its now the car that I'd be embarassed to be seen in. Why did it need a big Pontiac schnoz?

Fusion is the example to follow. They need their cars to be like it. Usable, but sporty.
0

#15 Guest_Sixcav_*

  • Group: Guests

Posted 29 October 2006 - 10:33 PM

The Accord, Camry and Impala are all far more sporty in appearance than the 500. If Ford even took it to that level it would be a vast improvement. By the way, I don't think the Charger outsells any of them. Additionally the Fusion is every bit as sporty as any of those you listed. Look I'm not talking about making a 4 door Porsche here, but you think the 500 body is selling well right now or what?
0

#16 User is offline   cip 

  • Junior Member
  • Pip
  • Group: Blue Oval Members
  • Posts: 11
  • Joined: 01-October 03
  • Interests:60's Fords - family

Posted 29 October 2006 - 10:34 PM

View PostSixcav, on Oct 29 2006, 10:41 PM, said:

Personally I don't think the fact that the 3.0 V6 is underpowered as compared to the rest of the segment is that big an issue to people who buy these kinds of cars. Most people don't buy a family sedan with the notion of drag racing their neighbor Bob to the corner market you know. What I think is the big problem with the 500 is the way it looks. It's down right boring. I'm not alone in that point of view either.
http://cars.about.co...r/05_500awd.htm
http://www.automobilemag.com/reviews/0410_...d/interior.html
http://www.automobil...avalon_comparo/

This is what is really driving customers away from the 500 folks. It's ugly. It needs a redesign. From a technological point of view the car is s smash hit. They could re-tune the 3.0 V6 if they wanted to and bump the hp up to 230 hp easily and it would be well within range of the segment. The 3.5 will be a fine sub for it. But trust me, the motor is not what is driving buyers away from this car. It's the narcoleptic design that is. It needs a sheet metal redesign in the worst way, some attention to detail in the interior and that's all. Then it would be a stellar car.

0

#17 User is offline   DearbornDerek 

  • Chassis grunt...and proud of it
  • PipPip
  • Group: Blue Oval Members
  • Posts: 1,064
  • Joined: 18-June 05
  • Gender:Male
  • Location:DTP final (again)

Posted 29 October 2006 - 10:45 PM

O.K. I'm not going to try and start an argument....but has any one that is saying the 500 is underpowered even drove one? I got mine back in August and have NO complaints about power. I would not call it boring...average maybe. The sad thing is that when my friends and co-workers see the car thier reaction is "that's a 500? wow it's better looking than I heard, how come thier not selling?" This car has everything you need...people just don't know about it. The sad thing is I almost did not get the 500. I did not really consider it because of the negative talk about it in here. All of this coming from someone that prefers a good truck to a car any day. My advice is to ignore ALL of the people talking crap about this car because they must not have ever been in one. Hell, I've got to fight the wife about who is going to drive it.
0

#18 User is offline   cip 

  • Junior Member
  • Pip
  • Group: Blue Oval Members
  • Posts: 11
  • Joined: 01-October 03
  • Interests:60's Fords - family

Posted 29 October 2006 - 10:46 PM

You guys bitchin' about the 500 are nuts. Sure it isn't a Panther body but it has a much room inside and feels a lot more solid. I know, I've driven them all. The 3.0 isn't a hi-po engine but it gets the job done with decent mileage and good performance. A 427 Galaxie it's not!! Complain about the CVT, you don't know what you're talking about. It's a good trans and better than the 6 spped. Too big? you've got to be kidding. There is plenty of room but the car NEVER feels big. It handles and stops well, is quiet as a mouse, and the fit and finish on the 2 I had was almost perfect. Ugly? maybe but so is the Avalon and Camry (except for the newest ones)but no one complains about them. I wish Ford updated the styling a lot sooner than next year. John DeLorean said you can sell a young mans car to an old guy but not the other way around. I wish Ford would take his advice.
0

#19 User is offline   630land 

  • Member
  • PipPip
  • Group: Blue Oval Members
  • Posts: 2,316
  • Joined: 17-November 02

Posted 30 October 2006 - 01:11 AM

OK, the main reason the 500 is sacring some buyers off, it is that is is a Full Sized car with a Full sized price. They expect a $17K price tag and scream, "What 25K$, no way". The Fusion should have came out first, and then the 500 as a step up.


It is not a mid sized car, it has more room than a Vic. But people are told by the media it's a "Taurus replacement". {but the same media doesn't call the Avalon a 'mid size'} Alan Mulally is impressed with it and wants to improve it, so it is not going anywhere. Best if it was gaven the name Galaxie 500.

This post has been edited by 630land: 30 October 2006 - 01:11 AM

0

#20 User is offline   jpd80 

  • Member
  • PipPipPip
  • Group: Blue Oval Members
  • Posts: 9,195
  • Joined: 02-June 04
  • Gender:Male

Posted 30 October 2006 - 06:30 AM

While Fusion is perfect for its market slot, the existance of 500 and Crown Victoria along side each other confuses people. Ford needs a platform that transcends all of the FWD/RWD/AWD markets and has wheelbase variants to include the town car. Instead of developing towards a common platform, Ford have been stuck in neutral with the now dated Crown Victoria. While the 500 eclipses the cabin dimensions, it repels CV buyers because its FWD and styled differently. A smarter move would have been to develop a RWD V8 variant of the 500 and call it "Crown Victoria", heck throw it on a BOF if that's what the market wants. That would allow two wheelbases longer than 500.
0

Share this topic:


  • (2 Pages)
  • +
  • 1
  • 2
  • You cannot start a new topic
  • You cannot reply to this topic