I think it's just that they changed agencies. They've also introduced a new global marketing strategy.... (see below)
https://fordauthority.com/2025/09/ford-wipes-past-content-from-major-instagram-accounts/
With social media becoming more and more important not only among regular users, but also, companies that sell products, it’s no surprise that Ford has shifted its content creation strategy in recent years. In fact, back in 2023, the automaker moved its social AOR account for Ford Blue back to a WPP agency team from VaynerMedia in a new partnership with Wieden+Kennedy, which handles much of the automaker’s advertising efforts, though VaynerMedia continued to handle the Ford Pro social business. Now, Ford has made another big social media related move.
That move, as first spotted by the folks at Reddit, is deleting quite a lot of past content from Ford’s major Instagram accounts, including the official Ford page, as well as ones dedicated to the Bronco, Ford trucks, EVs, and the Mustang. It is worth noting that quite a few other pages remain unchanged, such as Ford’s Instagram pages for Australia, Europe, Canada, Mexico, and the freshly-reborn Ford Racing division.
As for why Ford opted to wipe much of this content from its Instagram pages, well, it’s possible that the automaker may be handing off those duties to another company. It’s worth noting that Ford Authority received embargoed materials for the recently-unveiled 2026 Ford F-150 Lightning STX from an outside company and not The Blue Oval itself, as is usually the case. Thus, it’s worth speculating that Ford may be outsourcing some of its external communications operations, at least, in the U.S.
New global marketing strategy:
Ford Launches First Global Marketing Push in a Decade With “Ready Set Ford” - Autoblog
The Detroit Free Press
https://youtu.be/7qxMxXY8v18
Wondering if Tesla could use those "carbon credits" to offset the loss to customers losing the $7,500 tax credit? Or did those lucrative carbon credits get the axe too in the One Big Beautiful Bill?
If the only sense or reason is corporate finance, then why keep Lincoln and not kill it? It is mostly the bare minimum, and with that you cannot really compete in any market.
Did GM have lower production of Tahoe in Q2?
GM Defectors Fuel 2025 Ford Expedition Sales Resurgence
In fact, the 2025 Ford Expedition actually managed to outsell its chief rival, the Chevy Tahoe, in Q2 2025 – something that hasn’t happened in over five years. On top of that, Ford says that “many new owners came to us from GM vehicles,” which is rather notable. The 2025 Ford Expedition accounted for 40 percent of the entire large traditional SUV segment’s growth in the second quarter, winding up with a market share of 24.1 percent – up from 19 percent the year prior.
Well, in typical Ford fashion, Maverick's redesign has been pushed back....
Ford Maverick Redesign Expected Before Decade's End
According to Automotive News, the Ford Maverick is now in line to get a redesign in 2029, which is a bit later than the aforementioned report, as well as AN’s report from this past October, which stated that the new compact pickup would arrive in 2028. Regardless of when the next-generation Maverick actually debuts, it should bring forth a host of notable updates, including new variants, though it’s unclear what those might consist of.