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FCA US Reports February 2018 Sales -1%


Anthony

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FCA US Reports February 2018 Sales

 

  • Jeep® brand reports best February retail sales ever, up 10 percent
  • Ram Light Duty reports best February retail sales ever, up 8 percent
  • Jeep Wrangler and Jeep Renegade report best February total sales ever
  • Fleet sales reduced by 3 percent

March 1, 2018 , Auburn Hills, Mich. - FCA US LLC today reported sales of 165,903 vehicles in February 2018, a 1 percent decrease compared with sales in February 2017 of 168,326 vehicles.

Overall sales were bolstered by the Jeep® brand, which posted a 12 percent total sales increase. The Jeep brand also reported the best ever February retail sales of 61,122 vehicles.

Meanwhile, fleet sales for the month fell by 3 percent compared with February 2017. Fleet accounted for 26 percent of total sales.

Jeep Brand
Jeep brand total sales increased 12 percent in February to 70,020 vehicles The Jeep Renegade and Jeep Wrangler led the portfolio by reporting their best February sales ever. Wrangler sales increased 17 percent to 15,936 vehicles while Renegade rose 4 percent to 8,249 vehicles.

Ram Truck Brand
Ram Truck brand sales fell 14 percent to 36,737 vehicles compared with the previous year. Ram fleet sales were cut by 44 percent compared with the prior year. Ram Light Duty pickup retail sales increased 8 percent to 20,384 vehicles. The new 2019 Ram 1500 pickup truck is slated to begin production by the end of March in Sterling Heights, Michigan.

Chrysler Brand
Chrysler brand total sales declined 3 percent in February to 16,150 vehicles compared with the same month a year ago. The Chrysler Pacifica minivan posted a 27 percent sales increase to 11,482 vehicles.

Dodge Brand
Dodge brand total sales fell 8 percent to 40,187 vehicles. Sales of the Dodge Charger rose 9 percent to 7,568 vehicles.

FIAT Brand
Sales of Fiat declined 42 percent to 1,241 vehicles.

Alfa Romeo Brand
Alfa Romeo brand sales of 1,568 vehicles were up significantly compared with the same month a year ago. Giulia led the brand with 853 sales, followed by Stelvio at 695.

 

 

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Yes sir. FCA is counting on its luxury brand Alfa Romeo to make up for falling sales of Fiat branded cars in the U.S. So far in 2018, Alfa Romeo's success suggests it's a good strategy.

 

3200 cars over two months isn't going to keep the lights on.

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How are Caravan sales increasing? Do they still make them? I thought they quit years ago when they switched to Pacifica?

 

Yes sir, FCA still makes Dodge Grand Caravan. They originally planned to discontinue the model due to it not meeting updated U.S. safety regulations prior to model year 2018. It was related to side curtain airbag coverage in FMVSS 226 taking effect September 2017. FCA went ahead and made the necessary modifications to Grand Caravan's side curtain airbags for model year 2018, and now plans to produce Grand Caravan until at least mid 2019.

 

Grand Caravan is targeted toward fleet and other budget oriented customers. This allows FCA to keep fleet sales of the newer, more sophisticated Pacifica (RU) low, thereby protecting Pacifica's image, resale value, and profitability.

 

Details are in this Automotive News article. http://www.autonews.com/article/20170622/OEM01/170629926/dodge-grand-caravan-output-idled-to-meet-u-s-airbag-safety-rule?AID=/20170622/OEM01/170629926

Edited by rperez817
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I saw an Alfa in the wild a few weeks ago

 

I've seen several around down here. They actually don't look bad in person.

 

 

Yes sir, FCA still makes Dodge Grand Caravan. They originally planned to discontinue the model due to it not meeting updated U.S. safety regulations prior to model year 2018. It was related to side curtain airbag coverage in FMVSS 226 taking effect September 2017. FCA went ahead and made the necessary modifications to Grand Caravan's side curtain airbags for model year 2018, and now plans to produce Grand Caravan until at least mid 2019.

 

Grand Caravan is targeted toward fleet and other budget oriented customers. This allows FCA to keep fleet sales of the newer, more sophisticated Pacifica (RU) low, thereby protecting Pacifica's image, resale value, and profitability.

 

Details are in this Automotive News article. http://www.autonews.com/article/20170622/OEM01/170629926/dodge-grand-caravan-output-idled-to-meet-u-s-airbag-safety-rule?AID=/20170622/OEM01/170629926

 

Huh. Didn't realize that.

 

I like how the whole point of only doing one new model was to eliminate duplication and drive overall prices up, and then they continue selling the old less expensive one next to it, completely undermining the driving the prices up effort.

Edited by rmc523
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I like how the whole point of only doing one new model was to eliminate duplication and drive overall prices up, and then they continue selling the old less expensive one next to it, completely undermining the driving the prices up effort.

They learned that from GM.

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So.... zero Avenger sales last year in Feb and zero Avenger sales this Feb equals....100%???? Oh, never mind...they sold 1 Avenger this year versus 0 last year...100% increase!!! Whoo hooo!!!!!!!

 

I think the bigger question is how they still had an Avenger to sell when it was discontinued in 2014?!!!

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