silvrsvt Posted June 22, 2017 Share Posted June 22, 2017 http://truckyeah.jalopnik.com/the-ford-bronco-concept-just-showed-up-in-the-rocks-nex-1796326976 Interesting they pulled this thing out of storage...or was it sold to someone? Quote Link to comment Share on other sites More sharing options...
rmc523 Posted June 22, 2017 Share Posted June 22, 2017 First, I can't get over the fact that that thing is 13 years old....... Second, I still think it looks good. Third, I wonder if Bronco will end up looking a lot like it? Otherwise, I could see a lot of people complaining when the production one doesn't look like it when they "saw it in the movie!" and wanted that one. Quote Link to comment Share on other sites More sharing options...
jcartwright99 Posted June 22, 2017 Share Posted June 22, 2017 Should've used a Bronco II! Quote Link to comment Share on other sites More sharing options...
PREMiERdrum Posted June 22, 2017 Share Posted June 22, 2017 It wouldn't be appearing in the film if Ford didn't want it to. Sometimes we forget the little things Farley can do to move the needle... 3 Quote Link to comment Share on other sites More sharing options...
silvrsvt Posted June 22, 2017 Author Share Posted June 22, 2017 First, I can't get over the fact that that thing is 13 years old....... Second, I still think it looks good. Third, I wonder if Bronco will end up looking a lot like it? Otherwise, I could see a lot of people complaining when the production one doesn't look like it when they "saw it in the movie!" and wanted that one. I agree...it needs some tweaks done to it to modernize it a little more since its from what Richard termed the Closed Gestalt design that was embodied by the 2005 Mustang and the 2002 Explorer. Quote Link to comment Share on other sites More sharing options...
Anthony Posted June 22, 2017 Share Posted June 22, 2017 Don't get your hopes up. They just want the Bronco name out there, but don't look for the new one to look like the concept. 1 Quote Link to comment Share on other sites More sharing options...
rmc523 Posted June 23, 2017 Share Posted June 23, 2017 Eh, it'll still share general styling cues, and get the Bronco name in the public eye. Quote Link to comment Share on other sites More sharing options...
jcartwright99 Posted June 23, 2017 Share Posted June 23, 2017 When shall we see a new Bronco "concept"? 2018 in Detroit? I am wondering if it will be an evolution of this concept. If they can make it just as capable as the Wrangler but even better on road with better fuel economy than I think it may be a hit. Driving a Wrangler at express way speeds is....uh, not much fun. Quote Link to comment Share on other sites More sharing options...
fuzzymoomoo Posted June 23, 2017 Share Posted June 23, 2017 (edited) When shall we see a new Bronco "concept"? 2018 in Detroit? I am wondering if it will be an evolution of this concept. If they can make it just as capable as the Wrangler but even better on road with better fuel economy than I think it may be a hit. Driving a Wrangler at express way speeds is....uh, not much fun. several well placed sources have said they're using the '73 Bronco as inspiration. As to when we see it is a little clouded. NAIAS 2018 is a good guess to see a concept at least. PremierDrum mentioned several months ago that he had heard Mules would be out on the road around September. Edited June 23, 2017 by fuzzymoomoo Quote Link to comment Share on other sites More sharing options...
silvrsvt Posted June 23, 2017 Author Share Posted June 23, 2017 When shall we see a new Bronco "concept"? 2018 in Detroit? I am wondering if it will be an evolution of this concept. If they can make it just as capable as the Wrangler but even better on road with better fuel economy than I think it may be a hit. Driving a Wrangler at express way speeds is....uh, not much fun. I see the Bronco offering a more refined drive and better everyday living ability then the Wrangler..should be interestings how much civilized the next gen Wrangler gets. Quote Link to comment Share on other sites More sharing options...
tbone Posted June 23, 2017 Share Posted June 23, 2017 I'm not pleased by the speed in which they are bringing out the Bronco, or the Ranger for that matter. I need a third vehicle next year, and I feel like we have been talking about these two vehicles forever. I'm not sure I can delay the purchase long enough to accommodate Ford's schedule. It would be great if the new CEO could push the timelines up a little. Quote Link to comment Share on other sites More sharing options...
silvrsvt Posted June 23, 2017 Author Share Posted June 23, 2017 I'm not pleased by the speed in which they are bringing out the Bronco, or the Ranger for that matter. I need a third vehicle next year, and I feel like we have been talking about these two vehicles forever. I'm not sure I can delay the purchase long enough to accommodate Ford's schedule. It would be great if the new CEO could push the timelines up a little. I don't think 18 months (Ranger) and 24-36 months (Bronco) is ridiculously long to wait..they just officially announced them in January... 1 Quote Link to comment Share on other sites More sharing options...
akirby Posted June 23, 2017 Share Posted June 23, 2017 I don't think 18 months (Ranger) and 24-36 months (Bronco) is ridiculously long to wait..they just officially announced them in January... Bronco is all new, but Ranger could have been done 2-3 years ago. Quote Link to comment Share on other sites More sharing options...
fuzzymoomoo Posted June 23, 2017 Share Posted June 23, 2017 Bronco is all new, but Ranger could have been done 2-3 years ago. It should have been done 2-3 years ago. 1 Quote Link to comment Share on other sites More sharing options...
PREMiERdrum Posted June 23, 2017 Share Posted June 23, 2017 Bronco is all new, but Ranger could have been done 2-3 years ago. Indecision and infighting are to blame... There were multiple small truck proposals and leadership was gunshy. It took the Colorado/Canyon's warm reception to really get Ford in gear to get something moving. Personally, I was most excited about the unibody F-100. 1 Quote Link to comment Share on other sites More sharing options...
tbone Posted June 23, 2017 Share Posted June 23, 2017 I don't think 18 months (Ranger) and 24-36 months (Bronco) is ridiculously long to wait..they just officially announced them in January... There have been rumblings about the Bronco before it was official so I'm sure there was internal work being done, and since it will be built on the Ranger platform it isn't a new vehicle from ground up. I personally think 3 years is a long time. Quote Link to comment Share on other sites More sharing options...
jcartwright99 Posted June 23, 2017 Share Posted June 23, 2017 I'm not pleased by the speed in which they are bringing out the Bronco, or the Ranger for that matter. I need a third vehicle next year, and I feel like we have been talking about these two vehicles forever. I'm not sure I can delay the purchase long enough to accommodate Ford's schedule. It would be great if the new CEO could push the timelines up a little. While I don't like to wait, I am fine with it if they get it right. No quality issues out of the gate and a well engineer product. Quality not speed and cost need to be the bottom line. Panel gaps and build quality seems to have been dropping since 2012. Quote Link to comment Share on other sites More sharing options...
akirby Posted June 23, 2017 Share Posted June 23, 2017 While I don't like to wait, I am fine with it if they get it right. No quality issues out of the gate and a well engineer product. Quality not speed and cost need to be the bottom line. Panel gaps and build quality seems to have been dropping since 2012. That's just it. They're not only slow to market lately they're also having more problems. The cooled seats on 2015+ vehicles doesn't work right and there is no fix. Adaptive steering on the 2016+ MKX has failed requiring steering wheel replacement. Door latches. I think this lack of improvement on quality was also a big factor in Fields' firing, because in addition to pissing off customers and getting bad press it costs the company a lot of money. It was somewhat understandable as they were moving to new platforms, etc. but no excuse now. I hope the new leadership makes that a big focus. Quote Link to comment Share on other sites More sharing options...
rmc523 Posted June 23, 2017 Share Posted June 23, 2017 That's just it. They're not only slow to market lately they're also having more problems. The cooled seats on 2015+ vehicles doesn't work right and there is no fix. Adaptive steering on the 2016+ MKX has failed requiring steering wheel replacement. Door latches. I think this lack of improvement on quality was also a big factor in Fields' firing, because in addition to pissing off customers and getting bad press it costs the company a lot of money. It was somewhat understandable as they were moving to new platforms, etc. but no excuse now. I hope the new leadership makes that a big focus. What do you mean cooled seats on 2015+ vehicles don't work? I will say Ford's cooled seats have gotten much louder than they used to be. Quote Link to comment Share on other sites More sharing options...
akirby Posted June 23, 2017 Share Posted June 23, 2017 What do you mean cooled seats on 2015+ vehicles don't work? I will say Ford's cooled seats have gotten much louder than they used to be. It's been well documented on the 2015+ F150 and Edge and 2016+ MKX that the seatback does not cool much at all. There is a design flaw in the ducting that either blocks the incoming cold air or doesn't exhaust the hot air properly or both. One of the F150 guys went so far as to create a 3d printed duct that helps but doesn't fix the problem 100%. There was a TSB with a repair procedure but most folks say it doesn't work and no further options are available. It's significantly less airflow than the older system which we had in our 2003 Aviator. Quote Link to comment Share on other sites More sharing options...
fuzzymoomoo Posted June 23, 2017 Share Posted June 23, 2017 There have been rumblings about the Bronco before it was official so I'm sure there was internal work being done, and since it will be built on the Ranger platform it isn't a new vehicle from ground up. I personally think 3 years is a long time. While I agree that 3 years is a little long to wait (at this point probably more like 2 by the time it actually launches), I understand why. Ranger is the more important product, Bronco is just incremental so Ranger is going to get the priority. Quote Link to comment Share on other sites More sharing options...
jcartwright99 Posted June 23, 2017 Share Posted June 23, 2017 (edited) It's been well documented on the 2015+ F150 and Edge and 2016+ MKX that the seatback does not cool much at all. There is a design flaw in the ducting that either blocks the incoming cold air or doesn't exhaust the hot air properly or both. One of the F150 guys went so far as to create a 3d printed duct that helps but doesn't fix the problem 100%. There was a TSB with a repair procedure but most folks say it doesn't work and no further options are available. It's significantly less airflow than the older system which we had in our 2003 Aviator. It really all comes down to cost, as the main factor of the problem. The low hanging fruit for management is to try and squeeze every cent out of production and engineering costs. Nevermind getting it right and engineering a good product. It just gets worse as a sales/economic downturn because you are trying to stay afloat. The thing is, it only gets worse because you producing worse and worse product. Recall costs, loss of sales,and damage to image to name a few. Add to it from the production side, to increase production and cut quality corners. No need to turn on the QC part of this assembly process to make sure we get it right because it takes too long. All the plant management cares about is volume/cost.I remember reading here that there was a plant that turned off the laser hood alignment and it went unused. Mustangs are notorious for having awful panel gaps and alignment. I had to have my Escape's door rehung because it wasn't flush and stuck out 1/4 in. when shut. These problems aren't a Ford problem, they are an industry problem. It's all in how you deal with it. I am pretty sure under Fields leadership, it wasn't dealt with correctly. From my perspective, it seems like Fields has pretty much undone any of the quality and engineering gains that were acquired under Mullaly. Edited June 23, 2017 by jcartwright99 2 Quote Link to comment Share on other sites More sharing options...
akirby Posted June 23, 2017 Share Posted June 23, 2017 It really all comes down to cost, as the main factor of the problem. The low hanging fruit for management is to try and squeeze every cent out of production and engineering costs. Nevermind getting it right and engineering a good product. It just gets worse as a sales/economic downturn because you are trying to stay afloat. The thing is, it only gets worse because you producing worse and worse product. Recall costs, loss of sales,and damage to image to name a few. Add to it from the production side, to increase production and cut quality corners. No need to turn on the QC part of this assembly process to make sure we get it right because it takes too long. All the plant management cares about is volume/cost.I remember reading here that there was a plant that turned off the laser hood alignment and it went unused. Mustangs are notorious for having awful panel gaps and alignment. I had to have my Escape's door rehung because it wasn't flush and stuck out 1/4 in. when shut. These problems aren't a Ford problem, they are an industry problem. It's all in how you deal with it. I am pretty sure under Fields leadership, it wasn't dealt with correctly. From my perspective, it seems like Fields has pretty much undone any of the quality and engineering gains that were acquired under Mullaly. That's a good assessment. It all boils down to incentives or dis-incentives. If you reward management for cost cutting and don't punish them for bad quality then you'll get bad quality every time. Follow the money. If you make it financially better for managers to prioritize quality over costs then you'll get better quality. It's that simple. So from that standpoint that all goes back on Fields and how he managed the results. 1 Quote Link to comment Share on other sites More sharing options...
silvrsvt Posted June 23, 2017 Author Share Posted June 23, 2017 Bronco is all new, but Ranger could have been done 2-3 years ago. But where would they have built it at? There have been rumblings about the Bronco before it was official so I'm sure there was internal work being done, and since it will be built on the Ranger platform it isn't a new vehicle from ground up. I personally think 3 years is a long time. The Bronco has been more or less rumored since 2004...just didn't make any sense in the line up till now with gas prices being low Do keep in mind gas prices where still $3.70 a gallon on average in 2014 and the bottom didn't fall out till end of the year. My primary concern with the Ranger now is making it fit into the truck lineup with the F-series styling wise...the mules are still showing a softly styled front end that looks like it belongs on the Edge or Escape vs a "truck". Quote Link to comment Share on other sites More sharing options...
silvrsvt Posted June 23, 2017 Author Share Posted June 23, 2017 Indecision and infighting are to blame... There were multiple small truck proposals and leadership was gunshy. It took the Colorado/Canyon's warm reception to really get Ford in gear to get something moving. Personally, I was most excited about the unibody F-100. Its understandable...gas was ~$4 bucks a gallon in 2014. Bringing over a Ranger that might only get small gains MPG and possibly steal F-series sales wouldn't be good. Makes you wonder how much the Coloradyon twins are hurting Chevy and GMC full sized sales...I know that isn't the only reason they are soft, but I'm sure they do make a contribution to it. Quote Link to comment Share on other sites More sharing options...
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