IMSA-XJR9 Posted May 16, 2017 Share Posted May 16, 2017 https://techcrunch.com/2017/05/15/ford-cto-raj-nair-on-the-future-ford-will-look-very-different-in-ten-years/ Quote Link to comment Share on other sites More sharing options...
jasonj80 Posted May 16, 2017 Share Posted May 16, 2017 Can he please replace DB Fields. 1 Quote Link to comment Share on other sites More sharing options...
Joe771476 Posted May 16, 2017 Share Posted May 16, 2017 That means building class 8 trucks, farm tractors, buses/school buses, lawn tractors, locomotives, aircraft, ships/marine engines, hoverboards, flying cars, dirigibles, right? If not, get out now. 1 Quote Link to comment Share on other sites More sharing options...
2b2 Posted May 16, 2017 Share Posted May 16, 2017 (edited) That means building class 8 trucks, farm tractors, buses/school buses, lawn tractors, locomotives, aircraft, ships/marine engines, hoverboards, flying cars, dirigibles, right? If not, get out now. dirigibles! but you forgot SUBMARINES!! Edited May 16, 2017 by 2b2 Quote Link to comment Share on other sites More sharing options...
twintornados Posted May 17, 2017 Share Posted May 17, 2017 dirigibles! but you forgot SUBMARINES!! . ...and Warp Drive Units for star ships. 1 Quote Link to comment Share on other sites More sharing options...
Anthony Posted May 17, 2017 Share Posted May 17, 2017 FordPhone 10X Plus, I'm calling it now. Quote Link to comment Share on other sites More sharing options...
sullynd Posted May 17, 2017 Share Posted May 17, 2017 River cruises down the Ford Fjord. 1 Quote Link to comment Share on other sites More sharing options...
SoonerLS Posted May 17, 2017 Share Posted May 17, 2017 That means building class 8 trucks, farm tractors, buses/school buses, lawn tractors, locomotives, aircraft, ships/marine engines, hoverboards, flying cars, dirigibles, right? If not, get out now. I wish they'd buy CNH back. I don't know if it's a good business move or not--I just want a modern successor to my venerable old 8N, 861, 960, and 4000... Quote Link to comment Share on other sites More sharing options...
7Mary3 Posted May 17, 2017 Share Posted May 17, 2017 Ford will not look very different in 10 years. Guaranteed. Quote Link to comment Share on other sites More sharing options...
Sevensecondsuv Posted May 17, 2017 Share Posted May 17, 2017 I just got in from mowing the back 40 with my Ford 445 loader tractor. 35ish years old at this point, nearly 8000 hours on the clock, and new tractors still have nothing on it. Best $6500 I ever spent. Quote Link to comment Share on other sites More sharing options...
jpd80 Posted May 18, 2017 Share Posted May 18, 2017 Ford will not look very different in 10 years. Guaranteed. I'm reminded of Bill Ford's sweeping statement in 2001 regarding the impending widespread sale of hybrids. only to cancelled the escape hybrid a few years after that, I'm thinking that Ford'splans regarding EV cars might have already hit a huge snag....we've seen them go from mega plant in Mexico to a $700 million add on plant...I'm wondering if that gets scaled down further if EVs don't set the world on fire and autonomous vehicles fail to clear legislative red tape regarding primary safety issues.... 1 Quote Link to comment Share on other sites More sharing options...
akirby Posted May 18, 2017 Share Posted May 18, 2017 They cancelled the Escape hybrid but added Fusion, Mkz and Cmax hybrids and Fusion and C max plug in hybrids. So I'm pretty sure they actually increased hybrid sales. Quote Link to comment Share on other sites More sharing options...
fuzzymoomoo Posted May 18, 2017 Share Posted May 18, 2017 I'm getting really tired of this notion that discontinuing the Escape hybrid was this massive critical error. It wasn't. They added 4 models on top of it (Fusion hybrid was already a thing) and sales increased because of it. Quote Link to comment Share on other sites More sharing options...
fuzzymoomoo Posted May 18, 2017 Share Posted May 18, 2017 In fact, the C-max sold more in each of its first 2 years than the Escape Hybrid ever did in a single year, and almost did it a third year. Oh yeah, those last 2 years were in the face of the MPG adjustment and falling gas prices. Add in C-Max energi, Fusion Hybrid, Fusion Energi and MKZ Hybrid and they at least quadrupled hybrid volume Quote Link to comment Share on other sites More sharing options...
jpd80 Posted May 18, 2017 Share Posted May 18, 2017 (edited) I'm getting really tired of this notion that discontinuing the Escape hybrid was this massive critical error. You completely missed the point I was making. In 2001, Bill Ford said that Ford would improve fuel economy of its SUVs by 25% by 2005 and that most of it would be achieved by the broad sales of the Escape SUV...,,, and then they cancelled the Escape hybrid after years of trying to build SUV hybrid sales. The marketing men were proved right, ending Bill Ford's dreams of disruptive technology..Ecoboost technology would ultimately supplant hybrids in Utilities. In the context of what I was saying, that tells me that Ford is open to changing so called set in stone plans when it suits them and for anyone to thing that they are 100% committed on EVs and autonomous vehicles to the death should head Ford's history on technology. Edited May 18, 2017 by jpd80 Quote Link to comment Share on other sites More sharing options...
silvrsvt Posted May 18, 2017 Share Posted May 18, 2017 In fact, the C-max sold more in each of its first 2 years than the Escape Hybrid ever did in a single year, and almost did it a third year. Oh yeah, those last 2 years were in the face of the MPG adjustment and falling gas prices. Add in C-Max energi, Fusion Hybrid, Fusion Energi and MKZ Hybrid and they at least quadrupled hybrid volume How much was that from being capacity restrained on the Escape Hybrid? IMO slightly stupid to kill off a product in the biggest growing segment in the automarket to come out with what they considered a Prius fighter, a separate model with more or less its own unique styling that most likely won't see another generation after this in North America. Quote Link to comment Share on other sites More sharing options...
akirby Posted May 18, 2017 Share Posted May 18, 2017 In hindsight it would have probably been better market wise to keep the Escape hybrid and forget CMax altogether but that would have necessitated another Escape plant to keep up with demand. They could have also had a MKC hybrid. Another area where Ford was way ahead of the market but lost that advantage and now they're playing catch up again. Quote Link to comment Share on other sites More sharing options...
jasonj80 Posted May 18, 2017 Share Posted May 18, 2017 Having a second Escape plant wouldn't have meet the criteria for the Dept of Energy loans they used when they rebuilt Michigan assembly plant. Quote Link to comment Share on other sites More sharing options...
akirby Posted May 18, 2017 Share Posted May 18, 2017 Having a second Escape plant wouldn't have meet the criteria for the Dept of Energy loans they used when they rebuilt Michigan assembly plant. How were those tied together? Quote Link to comment Share on other sites More sharing options...
silvrsvt Posted May 18, 2017 Share Posted May 18, 2017 How were those tied together? Didn't they use a loan from the DOE to help retool MAP? Which is getting retool again...go figure. Quote Link to comment Share on other sites More sharing options...
rmc523 Posted May 18, 2017 Share Posted May 18, 2017 Didn't they use a loan from the DOE to help retool MAP? Which is getting retool again...go figure. MAP was retooled to produce Focus and C-Max. In theory that could've been made Hybrid Escape production instead of C-Max production. Quote Link to comment Share on other sites More sharing options...
akirby Posted May 18, 2017 Share Posted May 18, 2017 Didn't they use a loan from the DOE to help retool MAP? Which is getting retool again...go figure. Yes but what does that have to do with whether they could add another Escape plant? Isn't Escape currently in Louisville? Quote Link to comment Share on other sites More sharing options...
rmc523 Posted May 18, 2017 Share Posted May 18, 2017 Yes but what does that have to do with whether they could add another Escape plant? Isn't Escape currently in Louisville? Correct. As I mentioned in my previous comment though, could Escape Hybrid have been produced at MAP instead of C-Max (therefore meaning another Escape plant aside from Louisville and MAP wouldn't have been needed)? Quote Link to comment Share on other sites More sharing options...
akirby Posted May 18, 2017 Share Posted May 18, 2017 Correct. As I mentioned in my previous comment though, could Escape Hybrid have been produced at MAP instead of C-Max (therefore meaning another Escape plant aside from Louisville and MAP wouldn't have been needed)? Probably. That's what I was getting at - they could have kept the Escape hybrid (and added a MKC hybrid) by expanding to another plant somewhere even if it wasn't MAP. Quote Link to comment Share on other sites More sharing options...
rmc523 Posted May 18, 2017 Share Posted May 18, 2017 Probably. That's what I was getting at - they could have kept the Escape hybrid (and added a MKC hybrid) by expanding to another plant somewhere even if it wasn't MAP. I do hope a MKC hybrid is coming with the new model (if not an "Energi" or electric model too). 1 Quote Link to comment Share on other sites More sharing options...
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