zipnzap Posted January 9, 2015 Share Posted January 9, 2015 http://wardsauto.com/auto-makers/ford-best-selling-us-nameplate-fifth-consecutive-year Didn't realize the streak was that long. Is it possible that this could still be the case, even without factoring the overall truck market? Quote Link to comment Share on other sites More sharing options...
RichardJensen Posted January 9, 2015 Share Posted January 9, 2015 Doubtful. Subtract F-Series, Expedition & commercial from Ford, and 4Runner/Sequoia/Tacoma/Tundra from Toyota and you're looking at a pretty hefty advantage to Toyota, AFAIK. Quote Link to comment Share on other sites More sharing options...
Anthony Posted January 9, 2015 Share Posted January 9, 2015 Coincidentally, the announcement of Mercury shutting down was almost 5 years ago. Quote Link to comment Share on other sites More sharing options...
bzcat Posted January 9, 2015 Share Posted January 9, 2015 (edited) Doubtful. Subtract F-Series, Expedition & commercial from Ford, and 4Runner/Sequoia/Tacoma/Tundra from Toyota and you're looking at a pretty hefty advantage to Toyota, AFAIK. Basically, F-series is the reason why Ford is the number one selling brand, and to a lesser extend, E-series. Toyota leads the passenger vehicle sales by at least 200,000 units. [Note: the list below is kind of nonsensical... it arbitrarily exclude pickup trucks and vans from the groupings. But I've done so to make a point about how important F-series and van sales are to Ford. ] 2014 Sales by brand All Vehicles 1. Ford 2,386,438 2. Toyota 2,062,382 (including 58,009 Scion, which Toyota treats as the same like GM used to include Geo in Chevy sales) 3. Chevy 2,033,442 4. Honda 1,373,029 5. Nissan 1,269,565 Just Passenger Vehicles - Cars, SUV, & Minivans (no pickup trucks & commercial vans) 1. Toyota 1,664,346 (include Scion but exclude Tacoma and Tundra) 2. Ford 1,456,069 (exclude F-series, E-series, Transit, and Transit Connect) 3. Chevy 1,415,802 (exclude Silverado, Colorado, Express, and City Express) 4. Honda 1,373,029 5. Nissan 1,154,440 (exclude Titan, Frontier, NV, and NV200) Just Cars (no trucks, minivans, or SUVs) 1. Toyota 1,113,942 (Yaris, Corolla, Prius, Camry, Avalon, iQ xB, xD, tC, FR-S) 2. Chevy 880,683 (Spark, Sonic, Cruze, Volt, Malibu, Impala, SS, Caprice, Camaro, Corvette) 3. Nissan 789,898 (Versa, Cube, Juke, Sentra, Leaf, Altima, Maxima, 370Z, GT-R) 4. Honda 781,224 (Fit, Civic, Insight, Accord, CR-Z) 5. Ford 762,545 (Fiesta, Focus, C-Max, Fusion, Taurus, Police Interceptor, Mustang) Just SUVs & Minivans (no cars, pickup trucks, or vans) 1. Ford 693,524 (Escape, Edge, Explorer, Expedition, Flex, PI Utility) 2. Jeep 692,348 (Compass, Patriot, Cherokee, Grand Cherokee, Wrangler) 3. Honda 591,805 (CR-V, Crosstour, Pilot, Odyssey, Ridgeline) 4. Toyota 550,404 (RAV4, Venza, Highlander, Sienna, 4Runner, Sequoia, Land Cruiser, FJ Cruiser) 5. Chevy 535,119 (Trax, Captiva, Equinox, Traverse, Tahoe, Suburban) 6. Nissan 364,542 (Rouge, Xterra, Murano, Pathfinder, Quest, Armada) Just Pickup Trucks & Commercial Vans 1. Ford 930,399 (F-series, E-series, Transit, Transit Connect) 2. Chevy 617,640 (Silverado, Colorado, Express, City Express) 3. Ram 469,136 (Ram Pickup, Promaster, Ram C/V) 4. Toyota 273,534 (Tundra, Tacoma) 5. Nissan 115,125 (Titan, Frontier, NV, NV200) As you can see, Ford F-series and vans dominate everyone else, the SUVs stands on its own, but the car business not so much... a distant #5. Edited January 9, 2015 by bzcat Quote Link to comment Share on other sites More sharing options...
RichardJensen Posted January 10, 2015 Share Posted January 10, 2015 Coincidentally, the announcement of Mercury shutting down was almost 5 years ago. Exactly. Ford was the #1 selling nameplate from either '86 or '87 well into the '00s. Quote Link to comment Share on other sites More sharing options...
Mark B. Morrow Posted January 10, 2015 Share Posted January 10, 2015 Exactly. Ford was the #1 selling nameplate from either '86 or '87 well into the '00s. Back in the '80s and early 90s Ford regularly had 5 of the top 10 selling nameplates with F Series, Taurus, Explorer, Ranger and Escort. 1 Quote Link to comment Share on other sites More sharing options...
akirby Posted January 10, 2015 Share Posted January 10, 2015 Back in the '80s and early 90s Ford regularly had 5 of the top 10 selling nameplates with F Series, Taurus, Explorer, Ranger and Escort. That's how I got my 1990 ranger for $8K. They were dumping them to keep the #1 spot. Quote Link to comment Share on other sites More sharing options...
Rouge rat Posted January 29, 2015 Share Posted January 29, 2015 Not sure if I get the gist of this topic--If GM had a bigger market share compared to Ford, how does Ford have the "best selling nameplate"? http://www.nada.org/NR/rdonlyres/1DEA2F6F-2554-476F-93AA-8E5140832CEC/0/NADA_Market_Beat_2014_12.pdf Quote Link to comment Share on other sites More sharing options...
akirby Posted January 29, 2015 Share Posted January 29, 2015 Because Ford is a nameplate (brand) and GM is not. Chevy, Buick, GMC and Cadillac are GM nameplates and Ford outsold them all individually. Quote Link to comment Share on other sites More sharing options...
bhawk587 Posted February 25, 2015 Share Posted February 25, 2015 I believe that despite the current numbers, with the introduction of the 15 Mustang and the Focus RS, as well as the new F-150, Ford will continue to gain the market share. Quote Link to comment Share on other sites More sharing options...
akirby Posted February 25, 2015 Share Posted February 25, 2015 There are simply too many good players in the market for any one company to dominate it. You can still grow market share in certain areas and segments but profit margin is far more important nowadays than a few percentage points of market share. If you don't believe that, go see where GM ranked in market share when they went bankrupt. Quote Link to comment Share on other sites More sharing options...
probowler Posted March 18, 2015 Share Posted March 18, 2015 (edited) If Ford can never dominate the market completely, will they at least one day compete with Toyota for top car sales? The Fusion is so good.... I can't believe Ford hasn't taken over. Even the Focus is a great little car Did MFT kill their momentum? Or is something else keeping it down? Edited March 18, 2015 by probowler Quote Link to comment Share on other sites More sharing options...
akirby Posted March 18, 2015 Share Posted March 18, 2015 How long did it take Camry to take over the top spot? It didn't take years - it took decades. Same for Accord. You have to build up a large segment of repeat buyers among current owners and that happens every 3-6 years. There isn't enough differentiation in the segment for one player to truly dominate market share. And that's true in most market segments now. Look at the JD Power reliability ratings - even the worst vehicles today aren't really bad. It comes down to brand, styling and feature preferences. Quote Link to comment Share on other sites More sharing options...
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