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Guest Message by DevFuse

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Ford May 2012 Sales Figures

sales figures

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48 replies to this topic

#1 OFFLINE   FordBuyer

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Posted 01 June 2012 - 09:12 AM

Click here: Ford Motor Company Posts Gains Across Cars, Utilities, Trucks in May; Fusion Sets May and Retail Records - Yahoo!


Focus, Mustang, Taurus, Fusion, F-Series, Flex, Edge, Explorer, and even MKT all up year over year.
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Past Drives:

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1988 Red Ford Escort GT
1985 Bright Blue Ford Bronco ll
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#2 OFFLINE   NickF1011

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Posted 01 June 2012 - 09:18 AM

Solid month for pretty much everything really, except a handful of the older products that are due for refreshes soon. Even MKT and Flex saw some impressive increases. Very happy to see Mustang eclipse the 10K mark again!!

And looking at the numbers here and over the past several months, given the solid increases and strength in truck and utility sales, I would say Ford's overall projected loss in market share is not going to make a significant impact on revenues.
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#3 OFFLINE   jasonj80

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Posted 01 June 2012 - 09:21 AM

What's going on with the Flex -- sales up 40%? New front end make that big of a difference?

Fiesta is getting hurt by the incentives on the Focus, Fusion, and even Escape.

Will be interesting to see how the Escape does in months going forward as the older ones are starting to become harder and harder to come by.
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#4 OFFLINE   NickF1011

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Posted 01 June 2012 - 09:27 AM

What's going on with the Flex -- sales up 40%? New front end make that big of a difference?

Fiesta is getting hurt by the incentives on the Focus, Fusion, and even Escape.

Will be interesting to see how the Escape does in months going forward as the older ones are starting to become harder and harder to come by.


Eh, I wouldn't worry about Fiesta. It could simply just be settling into a natural volume position. Remember, when it was initially launched it was by most accounts a better vehicle than the outgoing Focus at the time . ~6000 units a month is likely well within the sustainable range. If it can maintain that, I don't see any cause for alarm.

As for Flex, most people do seem to prefer the refresh over the outgoing one, so maybe it didn't really take much to push some people into one. :shrug:
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#5 OFFLINE   FordBuyer

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Posted 01 June 2012 - 09:27 AM

What's going on with the Flex -- sales up 40%? New front end make that big of a difference?

Fiesta is getting hurt by the incentives on the Focus, Fusion, and even Escape.

Will be interesting to see how the Escape does in months going forward as the older ones are starting to become harder and harder to come by.


2013 Escapes were mixed in with May Escape sales numbers. There is still enough 2012 Escapes out there to post good June numbers. July could be iffy with 2013 Escapes needing another few months to build up inventory to choose from. Anyone note the excellent TC numbers? Maybe the death of the Ranger is helping TC numbers along with F-Series.
Current Drives:

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2001 Orient Red Metallic Standard Porsche Boxster

Past Drives:

1999 Spruce Green Ford Taurus SE
1997 Light Saddle Ford Taurus GL
1988 Red Ford Escort GT
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1983 Black Ford Mustang Convertible 5.0 GLX
1979 Brown Mercury Grand Marquis
1975 Red Mercury Capri
1971 Yellow Mercury Capri
1968 Burgundy Ford Cortina GT
1962 Chestnut Red Ford Galaxie 500

#6 OFFLINE   PREMiERdrum

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Posted 01 June 2012 - 09:29 AM

Over 20,000 D4 utilities, not bad at all.
Mustang over Camaro.
Focus over Cruze.
Malibu over Fusion. (easily attributed to fleet most likely)
Sonic over Fiesta. (but not by much)

Please stand clear of the doors.

2013 Flex, Mineral Gray / 2008 Fusion, Redfire 

 


#7 OFFLINE   FordBuyer

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Posted 01 June 2012 - 09:31 AM

Eh, I wouldn't worry about Fiesta. It could simply just be settling into a natural volume position. Remember, when it was initially launched it was by most accounts a better vehicle than the outgoing Focus at the time . ~6000 units a month is likely well within the sustainable range. If it can maintain that, I don't see any cause for alarm.

As for Flex, most people do seem to prefer the refresh over the outgoing one, so maybe it didn't really take much to push some people into one. :shrug:


Now to figure out how MKT sales went from 300 to about 900. Maybe livery sales? Not often that the MKT almost sells as well as MKS.
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2002 Matador Red Ford Taurus SES Sport
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Past Drives:

1999 Spruce Green Ford Taurus SE
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1983 Black Ford Mustang Convertible 5.0 GLX
1979 Brown Mercury Grand Marquis
1975 Red Mercury Capri
1971 Yellow Mercury Capri
1968 Burgundy Ford Cortina GT
1962 Chestnut Red Ford Galaxie 500

#8 OFFLINE   PREMiERdrum

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Posted 01 June 2012 - 09:36 AM

Now to figure out how MKT sales went from 300 to about 900. Maybe livery sales? Not often that the MKT almost sells as well as MKS.


MKT "Town Car" launched with the 2013 model, so this is probably accurate.

Please stand clear of the doors.

2013 Flex, Mineral Gray / 2008 Fusion, Redfire 

 


#9 OFFLINE   RichardJensen

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Posted 01 June 2012 - 09:38 AM

April & May numbers should probably be looked at as a unit, given that Ford adjusted incentives upward in May after determining they were too conservative in April.

And, pardon me if I sound repetitive, but I don't care whether Ford falls short or overdoes it over short term periods. I just don't care. It's not significant. Doesn't matter.

What matters is that Ford continue to evaluate, adjust and refine their strategies at ALL levels of the business. From the co-op money they spend on ad all the way up to platform development and factory investment.

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#10 OFFLINE   Tico

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Posted 01 June 2012 - 10:13 AM

Mustang outsells Camaro. When is the last time that happened? Are the 2013s finally showing up on dealer lots? Or was it incentives on the remaining 2012s?

Edited by Tico, 01 June 2012 - 10:14 AM.

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#11 OFFLINE   Extreme4x4

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Posted 01 June 2012 - 10:26 AM

According to GM fans, it will be because Ford gave one away free, with every F-series purchase.

My local dealer is in awful shape on all cars. 0 Mustangs, 0 Fiestas, 0 Flex, 3 Fusion, 2 Focus. What they do have alot of are Escape and Superduty. They only have 5 F150's.
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#12 OFFLINE   aneekr

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Posted 01 June 2012 - 10:30 AM

Just in case anyone is interested, the DSR adjusted increase for Ford Motor Company sales between May 2011 and May 2012 is +3.92%. There were 24 selling days in May 2011, versus 26 for May 2012.

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#13 OFFLINE   Edstock

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Posted 01 June 2012 - 10:40 AM

Really good results, considering the changing product mix is still a work in progress. :)

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#14 OFFLINE   akirby

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Posted 01 June 2012 - 11:41 AM

Mustang outsells Camaro. When is the last time that happened?


2003 - 2009?
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#15 OFFLINE   ANTAUS

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Posted 01 June 2012 - 11:48 AM

The Flex increase could be the last remaining ones being pushed up, coupled with the new ones going in, either way a good thing. My only real concern is with the loss of the CV, TC and Ranger, we are talking about upwards of 10-20K units a month that are being lost, what new products are they going to introduce to make up for those? I mean, they can't really depend on ALL their vehicles to "gain' from the loss of those vehicle sales.

#16 OFFLINE   NickF1011

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Posted 01 June 2012 - 11:50 AM

The Flex increase could be the last remaining ones being pushed up, coupled with the new ones going in, either way a good thing. My only real concern is with the loss of the CV, TC and Ranger, we are talking about upwards of 10-20K units a month that are being lost, what new products are they going to introduce to make up for those? I mean, they can't really depend on ALL their vehicles to "gain' from the loss of those vehicle sales.


Well, Ford's sales aren't down 10-20K every month, so they've obviously recovered the volume already from somewhere. Heck, all of Mercury is gone. How will Ford ever get by without that volume? :unsure:
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#17 OFFLINE   ANTAUS

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Posted 01 June 2012 - 12:35 PM

Hmm not sure, I guess no one is looking out at those fact (sigh), Oh well...

#18 OFFLINE   jpd80

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Posted 01 June 2012 - 12:49 PM

F Truck 54,836 (42,399) ( +29.3%)
E-Series 14,160
Transit Connect 3,937
Ranger 1,607

Sure it's great that cars and Utilities are pulling their weight but if F Truck sales
continue to rebound Ford will be pleased and bringing in solid profit.

Almost 2100 combined PI sedan and Ute and CV deliveries last month,

Good month for Edge, Flex and MKT - looks like OAP is busy too.


Combined total sales of 216,267 is a great result for Ford regardless of whether it was product constrained or not. :)

Edited by jpd80, 01 June 2012 - 01:09 PM.


#19 OFFLINE   campbell53

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Posted 01 June 2012 - 01:19 PM

I could have sold 20% more if I had them. I am scary short of Escape and Mustang. Future doesnt bode well for fixing these lines.
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#20 OFFLINE   timmm55

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Posted 01 June 2012 - 01:19 PM

Mustang outsells Camaro. When is the last time that happened? Are the 2013s finally showing up on dealer lots? Or was it incentives on the remaining 2012s?

Yes and yes. The first 2013 Mustang I saw on on the road was a rental. There are a lot of rental Camaros in SoCal too BTW.








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