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Guest Message by DevFuse

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Ford Motor Company September 2011 Sales


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76 replies to this topic

#41 OFFLINE   mackinaw

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Posted 03 October 2011 - 10:02 PM

Remember, Job 1 for the Focus was in January. Here it is, October, and they still have production problems. Again, no excuse.

And in case you think I'm anti-Focus, I took delivery of a new 2012 Focus SEL in mid-August.

Edited by mackinaw, 03 October 2011 - 10:04 PM.

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#42 OFFLINE   FordBuyer

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Posted 03 October 2011 - 10:12 PM

Poor...went by the Anderson, SC dealer the other day....one...just one...on the lot. Thats one Focus for around 100,000 people.


Same here. Blackwell Ford that is about 8 miles from MAP has NONE in stock. Bill Brown Ford, one of the biggest Ford dealers in Nation has at most 5-6 Focuses on lot. Ditto for Fiesta. Blackwell has ONE and Bill Brown TWO. There is big Ford dealer right across the street from MAP and its stock is not much better. There is big time shortage of small Ford cars nationwide. Only the Fusion has good inventory levels. I don't know what's up with the low Fiesta levels all summer as that plant has been up for about two years now. With fuel prices dropping like rock, maybe inventory levels for Focus and
Fiesta will improve significantly and incentives will start to be better. I know GM's Lorrain, OH plant that makes the Cruze runs three shifts.
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#43 OFFLINE   Bryan1

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Posted 03 October 2011 - 10:29 PM

I know when my mom bought a Focus a couple weeks ago it was difficult to find a Focus. Either the dealers had no SEL, no Focus at all, Focus but only SE, or SEL but not with the right options. SEL hatchbacks were hard to find. A couple of the dealers had no Focus or Escape (we were originally looking at another Escape) inventory because it was damaged in the flood/hurrcane. Blue Focuses were hard to find. I expanded the search and finally found a dealer that had what we were looking for, but upon arrival this Focus sold the day before. They had a matching one just like it, but not in the color she wanted. She decided to go with it and sacrifice on the color. From my experience the Focus is not easy to find. There are lots of SE's out there. But not many SEL hatchbacks. The 4 closest Ford dealers to me have only 3 SEL hatchbacks between the 4 of them.

#44 OFFLINE   jpd80

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Posted 04 October 2011 - 05:06 AM

Czubay's just trying to put a positive spin and what was a truly terrible sales month for the Focus. 10,300 units is an embarrassment, no other way to cut it.


How is 10,300 units a disaster?
Everyone of them sold for a profit with very little if any incentives.....

Ford also had a huge month in Crossovers and SUVs and the F150 sold its head off,
and total sales were close to 180,000 which is an outstanding month....

Cruze may have beaten Focus but Fusion Boxed Malibu's ears good and proper...

Edited by jpd80, 04 October 2011 - 05:11 AM.


#45 OFFLINE   OHV 16V

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Posted 04 October 2011 - 06:28 AM

...I know GM's Lorrain, OH plant that makes the Cruze runs three shifts.


Quick correction: It's Lordstown, OH :shades:

#46 OFFLINE   silvrsvt

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Posted 04 October 2011 - 07:05 AM

The local dealer where I just moved to that I drive past going into work has 3-4 Foci, about the same number of Explorers, Tauri and Mustangs on his lot...this is the most full I've seen his lot since I started working down here last November. There is about 300-400K people between the two counties I work/live in in MD and at least 4 Ford dealerships within 25 miles of one another.

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#47 OFFLINE   2005Explorer

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Posted 04 October 2011 - 08:00 AM

Of course I am in South Dakota so we don't have a lot of population, but so far the only Focuses I have seen out in the wild have a bar code on them. I do believe that low inventory is still causing problems, but I still wonder how many come in to buy a Focus and end up driving out in a Fusion? I would have thought that Focus would draw away from the Fusion, but the Fusion continues to do very well. In the end it doesn't matter because a sale is a sale.

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#48 OFFLINE   NickF1011

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Posted 04 October 2011 - 09:39 AM

"Appear to be excellent" where? In Michigan, where the car is built? How long was that inventory there? What are Nationwide inventory levels like?


Like I mentioned earlier, my friend who bought a Focus last week went to look at the local Koons Ford dealer in Annapolis and they had ZERO SEL's on the lot. They were unloading ONE from a truck when she got there to look at them. She bought that one, so they were right back to zero again.
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#49 OFFLINE   NickF1011

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Posted 04 October 2011 - 09:41 AM

Remember, Job 1 for the Focus was in January. Here it is, October, and they still have production problems. Again, no excuse.

And in case you think I'm anti-Focus, I took delivery of a new 2012 Focus SEL in mid-August.


I don't think anyone is saying they don't have a production issue. That certainly needs to be addressed. I think what most of us are saying is that it's not having a sales issue.
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#50 OFFLINE   630land

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Posted 04 October 2011 - 09:43 AM

It's the demand for My Ford Touch and all the other gizmos and the Japan quake too.
But then Ford can't go back to the days of $3500 rebates to move compact cars, it hurts resale, image, and profits.

Cruz is selling good, but it's really a Corolla clone, to me.

Edited by 630land, 04 October 2011 - 09:44 AM.


#51 OFFLINE   RichardJensen

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Posted 04 October 2011 - 12:39 PM

The Focus inventories levels appear to be excellent at the moment, that's why I'm wondering.

Read the conference call transcripts. Everybody said that the Focus sales were back end loaded, that they have plenty of inventory for October, and that they expect a good month of sales for October.

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#52 OFFLINE   RichardJensen

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Posted 04 October 2011 - 12:40 PM

no excuse

Geez, would you lay off with the seagull management stuff?

Edited by RichardJensen, 04 October 2011 - 12:42 PM.

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#53 OFFLINE   mackinaw

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Posted 04 October 2011 - 01:22 PM

I don't think anyone is saying they don't have a production issue. That certainly needs to be addressed. I think what most of us are saying is that it's not having a sales issue.


OK, this I agree with.

But I own one of those things and know how good they are. It's a shame there are still production issues 10 months after launch.

And yes, it is permissible to criticize Ford on this forum.

#54 OFFLINE   silvrsvt

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Posted 04 October 2011 - 01:29 PM

But I own one of those things and know how good they are. It's a shame there are still production issues 10 months after launch.

And yes, it is permissible to criticize Ford on this forum.


Well from what I've seen, the Focus had a soft launch...and really didn't hit the market in big numbers till April of this year...and the Dash issue started rearing its head earlier this summer which was 60 days later...and Ford just got that recently fixed...its not like they can go from making 10K cars a month to 15K cars a month at a flip of a switch.




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#55 OFFLINE   Edstock

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Posted 04 October 2011 - 02:06 PM

Geez, would you lay off with the seagull management stuff?

Seagull management stuff? Qu'est que c'est? Sounds like something you don't want on your car. :)

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#56 ONLINE   akirby

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Posted 04 October 2011 - 02:09 PM

Seagull management stuff? Qu'est que c'est? Sounds like something you don't want on your car. :)


The seagull manager flies in, makes a lot of noise, craps on everything then flies off again leaving a big mess behind.

BTW, it's "qu'est-ce que c'est" (literally - what is it that it is)

Edited by akirby, 04 October 2011 - 02:09 PM.


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#57 OFFLINE   RichardJensen

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Posted 04 October 2011 - 02:09 PM

"fly in, make a lot of noise, crap on everything and then fly out."
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#58 OFFLINE   06mariner

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Posted 04 October 2011 - 04:46 PM

Under 400 Mkt's last month....what a freaking disaster. The whole Lincoln brand is slowly withering away. The only thing keeping MKZ's going is that they are a decent AWD near-luxury car and women love them. Quiet, classy looking, and not a huge, high riding boat like the MKS is. The rebates of course are helping....my dealer right now is offering over $3,500 in rebates, plus 2,250 in additional rebates if you're a returning lessee. My dad loves his 2010, and will be getting another one in August when his lease is up. For the lease deals out there, you can't beat it.

#59 OFFLINE   move4ward

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Posted 04 October 2011 - 04:57 PM

The Focus inventories levels appear to be excellent at the moment, that's why I'm wondering. All my Ford dealerships are flush with the new Focus. I don't believe the inventory claims right now.


Curiously, all I saw were F150 trucks and Explorers/Edge/Escape SUVs and a few Fiestas and Fusions at the local Ford dealerships in Texas. TAt 1 dealership I did see few Focus sedans. They were eitehr full loaded $$$ models or models with the bare minimum. Either too expensive or not enough amenities. sigh.

Inventory shortages can be very specific to a region.

According to the conference call, the Focus sales were mostly towards the back end of the month. I have hope that the inventory should catch up by next week.

Edited by move4ward, 04 October 2011 - 05:05 PM.


#60 OFFLINE   theDuff

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Posted 04 October 2011 - 05:08 PM

As of right now we have 10 Foci, 5 Tauruses, and 2 Fiestas. We're a big dealer. The salesmen are pissed.








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