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An overview of Panther's demise Can Ford come out of this on top?

#1 User is offline   Joe771476 

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Posted 02 July 2010 - 11:48 AM

What will happen when Panther production ceases? Or to put it another way, what will happen when Ford ends production of the most bullet-proof, invincible, beloved, dependable, iconic, recognizable vehicle on the planet? That not counting the fact that due to cost amortization, Ford MUST be making impressive profits! We all know NYC is squashing the CV as the premier and most popular taxi cab by demanding more fuel efficient vehicles. You can't even watch a TV show or movie without seeing a ton of CV's on the streets! So will the Escape and Transit Connect keep the blue oval prevalent on the streets and in future films and TV? That's called free advertising by the way! The same goes for the venerable Crown Vic Police Interceptor (CVPI). The dependable bullet-proof rear wheel drive standard of the industry has proudly displayed the blue oval on our streets and our viewing screens for two decades! Can the FWD Taurus fill that void when Panther production ends? I would have liked to have seen the next police cruiser on a 4-door RWD Mustang chassis! Imagine a speeder seeing that Mustang grille in his rear-view mirror! And what about the beefy, solid, long wheel-based REAL standard of luxury Town Car that no Lexus can match in ride? What vehicle will become the choice of limo builders? Will Dodge's Charger kill two birds with one stone and fill two voids -- that of most popular cruiser and the limo builders' chassis of choice? I don't see anything else from Lincoln that is wide enough or suitable for limosine use. Maybe the Taurus-based Lincoln MKS could be used. Or will Cadillac once again fill that niche? And let's not forget the Grand Marquis. This was -- and maybe still is -- the best selling full-size vehicle in Florida for years! Mercury's biggest sales year was 1978 with sales at around 500K units. In fact I'll insert here that discontinuing the Mercury brand now is a HELL of a way to celebrate the upcoming new Hawaii Five-O TV show! McGarrett belongs in a Merc! Wait a minute! Hawaii Five-0 ran from 1968 to 1980. Is there a connection? Did viewers seeing McGarrett's Mercury on TV make them want a Mercury? Who knows!? One thing is for sure: If not on the streets, you still will see for decades to come the Panthers in film and TV! Farewell old friend!
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#2 User is offline   NickF1011 

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Posted 02 July 2010 - 11:54 AM

What will happen? Not much of anything. Retail customers won't even notice.

Can we please put an end to these whinefests about the Panther already?
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#3 User is online   FordBuyer 

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Posted 02 July 2010 - 12:03 PM

View PostNickF1011, on 02 July 2010 - 12:54 PM, said:

What will happen? Not much of anything. Retail customers won't even notice.

Can we please put an end to these whinefests about the Panther already?


If Ford had an announced RWD replacement for the Panther platform, I don't think you would see all the whining. But alas, Ford has nothing. Generations have been brought up on RWD platforms. I myself prefer FWD, but there is a place other than Mustang for RWD. I only hope the next generation RWD Mustang is flexible enough to be widened and lengthened to buile a new Lincoln sports sedan and a new Thunderbird. In my mind and in many others I suspect, Ford will not be fully back until they have a Lincoln RWD sports sedan and coupe plus a RWD Thunderbird. With AWD and traction control, RWD in some ways is better than FWD. If Ford doesn't offer more RWD vehicles, then Ford is going to be left out in the cold in future. This makes the end of Panther even sadder.
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#4 User is offline   ausrutherford 

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Posted 02 July 2010 - 12:04 PM

Going from 2 plants at 1 shift each to 1 plant with 2 shifts...I see the benefit right there.
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#5 User is offline   silvrsvt 

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Posted 02 July 2010 - 12:09 PM

View PostFordBuyer, on 02 July 2010 - 01:03 PM, said:

If Ford had an announced RWD replacement for the Panther platform, I don't think you would see all the whining.



The only people whining are people who bought panthers used....from old Taxis and PD fleets :rolleyes:

Ford needs to cater to a 2nd hand market...um ok!




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#6 User is offline   Edstock 

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Posted 02 July 2010 - 12:17 PM

No more TC's. No more cheezy white stretch limo's. Ford's already ahead. :happy feet:
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#7 User is offline   jpd80 

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Posted 02 July 2010 - 03:50 PM

An opportunity for Falcon and a Thunderbird coupe to go global?

This post has been edited by jpd80: 02 July 2010 - 03:51 PM

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#8 User is online   Bob Rosadini 

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Posted 02 July 2010 - 10:56 PM

View PostJoe771476, on 02 July 2010 - 05:48 PM, said:

What will happen when Panther production ceases? Or to put it another way, what will happen when Ford ends production of the most bullet-proof, invincible, beloved, dependable, iconic, recognizable vehicle on the planet? That not counting the fact that due to cost amortization, Ford MUST be making impressive profits! We all know NYC is squashing the CV as the premier and most popular taxi cab by demanding more fuel efficient vehicles. You can't even watch a TV show or movie without seeing a ton of CV's on the streets! So will the Escape and Transit Connect keep the blue oval prevalent on the streets and in future films and TV? That's called free advertising by the way! The same goes for the venerable Crown Vic Police Interceptor (CVPI). The dependable bullet-proof rear wheel drive standard of the industry has proudly displayed the blue oval on our streets and our viewing screens for two decades! Can the FWD Taurus fill that void when Panther production ends? I would have liked to have seen the next police cruiser on a 4-door RWD Mustang chassis! Imagine a speeder seeing that Mustang grille in his rear-view mirror! And what about the beefy, solid, long wheel-based REAL standard of luxury Town Car that no Lexus can match in ride? What vehicle will become the choice of limo builders? Will Dodge's Charger kill two birds with one stone and fill two voids -- that of most popular cruiser and the limo builders' chassis of choice? I don't see anything else from Lincoln that is wide enough or suitable for limosine use. Maybe the Taurus-based Lincoln MKS could be used. Or will Cadillac once again fill that niche? And let's not forget the Grand Marquis. This was -- and maybe still is -- the best selling full-size vehicle in Florida for years! Mercury's biggest sales year was 1978 with sales at around 500K units. In fact I'll insert here that discontinuing the Mercury brand now is a HELL of a way to celebrate the upcoming new Hawaii Five-O TV show! McGarrett belongs in a Merc! Wait a minute! Hawaii Five-0 ran from 1968 to 1980. Is there a connection? Did viewers seeing McGarrett's Mercury on TV make them want a Mercury? Who knows!? One thing is for sure: If not on the streets, you still will see for decades to come the Panthers in film and TV! Farewell old friend!
Joe- you are a glutton for punishment-but I agree with you-would not have taken a lot to keep the platform going. Now to those who constantly flame the Panther, I OWN A 2010 SHO. IT replaced a 2007 CV Sport. Its a great car. BUT- if the 07 Sport had a few more ponies, I would prefer it over the SHO. Just something about BOF and RWD that I prefer.- Again an opinion but I feel I have q basis for that opinion.

Another comment on RWD- When the LS came out, it got rave reviews. What did Ford do? Ignore it. An opportunity to build on something and they blew it. This pattern gets old after a while.
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#9 User is offline   xstapr 

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Posted 02 July 2010 - 11:20 PM

What will happen when the panther ends production?

1400 people will lose their jobs including myself.
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#10 User is offline   xstapr 

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Posted 02 July 2010 - 11:22 PM

View PostEdstock, on 02 July 2010 - 01:17 PM, said:

No more TC's. No more cheezy white stretch limo's. Ford's already ahead. :happy feet:

:happy feet: 1400 people lose their jobs :happy feet:
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#11 User is offline   xstapr 

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Posted 02 July 2010 - 11:23 PM

View Postsilvrsvt, on 02 July 2010 - 01:09 PM, said:

The only people whining are people who bought panthers used....from old Taxis and PD fleets :rolleyes:

Ford needs to cater to a 2nd hand market...um ok!

:happy feet: 1400 people lose their jobs :happy feet:
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#12 User is offline   jpd80 

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Posted 02 July 2010 - 11:40 PM

View PostBob Rosadini, on 03 July 2010 - 01:56 PM, said:


Another comment on RWD- When the LS came out, it got rave reviews. What did Ford do? Ignore it. An opportunity to build on something and they blew it. This pattern gets old after a while.

Perhaps DEW platform and LS was a money pit that lost large amounts of money.....
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#13 User is offline   jpd80 

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Posted 02 July 2010 - 11:43 PM

View Postxstapr, on 03 July 2010 - 02:23 PM, said:

:happy feet: 1400 people lose their jobs :happy feet:

That is truly sad, was there any negotiation regarding
possible transfers to Oakville to save some jobs?
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#14 User is offline   taxman100 

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Posted 02 July 2010 - 11:45 PM

Interesting how this website has turned into a giant cheerleading section for any and all decisions made by Ford. I remember in the old days where it was a much more even handed place.

Let's be honest - Ford blew it with this platform, and is replacing it with an inferior product because they can build a large sedan that can be cobbed off of a global platform on the cheap.

Sure, the new federal CAFE requirements are part of it, but Ford gave up on this platform over a decade ago. When the 2003 major up was cancelled, and just a few chassis improvements were done, the writing was on the wall.

Even though I could pay cash for a new car, my wife and I are keeping what we have and driving them as long as possible. Long term durability and reliability is main attributes I look for, which doesn't appear promising with the upcoming vehicles and all the new technology.

As Toyota found out with drive by wire, which is why I keep my old school Corolla instead of buying a new one.
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#15 User is offline   jpd80 

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Posted 03 July 2010 - 01:17 AM

"When the doors of perception are cleansed, things will appear to man as they truly are..."

William Blake
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#16 User is offline   F250 

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Posted 03 July 2010 - 06:14 AM

View Postsilvrsvt, on 02 July 2010 - 01:09 PM, said:

The only people whining are people who bought panthers used....from old Taxis and PD fleets :rolleyes:

Ford needs to cater to a 2nd hand market...um ok!


Mercury Grand Marquis and Lincoln Town Cars are not purchased new for police and taxi fleets...try again.
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#17 User is offline   F250 

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Posted 03 July 2010 - 06:16 AM

View Posttaxman100, on 03 July 2010 - 12:45 AM, said:

Interesting how this website has turned into a giant cheerleading section for any and all decisions made by Ford. I remember in the old days where it was a much more even handed place.

Let's be honest - Ford blew it with this platform, and is replacing it with an inferior product because they can build a large sedan that can be cobbed off of a global platform on the cheap.


We have a winner!
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#18 User is offline   nelsonlu 

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Posted 03 July 2010 - 06:33 AM

View Posttaxman100, on 03 July 2010 - 12:45 AM, said:

Let's be honest - Ford blew it with this platform, and is replacing it with an inferior product because they can build a large sedan that can be cobbed off of a global platform on the cheap.

Sure, the new federal CAFE requirements are part of it, but Ford gave up on this platform over a decade ago. When the 2003 major up was cancelled, and just a few chassis improvements were done, the writing was on the wall.


As you already noted, "CAFE requirements are part of it," and you're missing that it's not just CAFE -- the Panther's fuel efficiency issues meant that CAFE or no CAFE, it was going to have to be on the way out, no matter what. In that respect, the Taurus is anything but an "inferior product." Its strengths are not what you consider important, perhaps; that doesn't make it an inferior product.

And the issues with the Panther's fuel efficiency meant that it could not easily be properly updated with the comfort/safety/technology advances that the Taurus has. As it stands already, the Grand Marquis weighs 4,117 pounds without those updates that people claim that it could have and should have gotten. The Taurus is substantially more fuel efficient at a comparable weight (4,015 pounds). Adding the equipment that would have been necessary to make the Panther market-competitive would have made its fuel efficiency issues just that much more glaring.

This post has been edited by nelsonlu: 03 July 2010 - 06:41 AM

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#19 User is offline   MRZJ 

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Posted 03 July 2010 - 08:33 AM

Back to the topic,

No...

Ford, simply can't bounce back from the demise of the panther.
Laugh all you will about the crude limo conversions,the poor people who want a rwd
large car and the apparent non profitable police market.
What do we have in Australia now that Ford pulled the plug on the LWB Fairlane/LTD?
Chrysler 300c
Holden Statesman/Caprice....oh,hang on...your next cop cruiser!

Ford in Australia CREATED the LWB segment,and like the Crown Vic/Marquis
let the once proud nameplate suffer in neglect with a new grill here and there and a re skin
with left over Falcon funds and wondered where the buyers went.
I feel for those who miss the panther,and obviously it's not just the US who suffer the same Ford mentality
when it comes to large RWD sedans.

As said before, I will not buy a NEW Ford product again,
until I can go into my local dearlership and buy a RWD Fairlane/lLTD
And by the looks of it, I won't be in a Ford dealership again.
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#20 User is offline   wildosvt 

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Posted 03 July 2010 - 09:40 AM

View Postnelsonlu, on 03 July 2010 - 08:33 AM, said:

As you already noted, "CAFE requirements are part of it," and you're missing that it's not just CAFE -- the Panther's fuel efficiency issues meant that CAFE or no CAFE, it was going to have to be on the way out, no matter what. In that respect, the Taurus is anything but an "inferior product." Its strengths are not what you consider important, perhaps; that doesn't make it an inferior product.

And the issues with the Panther's fuel efficiency meant that it could not easily be properly updated with the comfort/safety/technology advances that the Taurus has. As it stands already, the Grand Marquis weighs 4,117 pounds without those updates that people claim that it could have and should have gotten. The Taurus is substantially more fuel efficient at a comparable weight (4,015 pounds). Adding the equipment that would have been necessary to make the Panther market-competitive would have made its fuel efficiency issues just that much more glaring.



They could have put a 3.5L / 3.7L in her and the weight would have dropped, And MPG would have gone up. I am just pointing out that weight is not an issue.

Would be nice to see a 3.5L EB Marauder before its all over.
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